摘要
"互联网+烟草"模式是利用信息通信技术以及互联网平台,让互联网与烟草行业进行深度融合,创造新的发展模式。通过"互联网+烟草"建立互联互通、人性化、精准化的卷烟营销、卷烟交付模式,为强化"卷烟上水平"打下坚实基础。
"Internet+Tobacco" mode take advantage of information and communication technologies as well as internet platform to make internet with tobacco industry in-depth i ntegration, it start a new model of development. By"Internet+Tobacco",we could set up interconnection、humanize、precision of cigarette marketing、cigarette delivery model,so as to strengthen the level of cigarettes to establish a solid foundation.
引文
[1]胡腾斐.“互联网+”时代的烟草突破口[J].中国烟草,2015,(23):62-63,[2]国家烟草专卖局.认真学习贯彻国务院第四次廉政工作会议精神凌成兴主持并讲话[R].国家烟草专卖局网站:国家烟草专卖局,2016.
[3]鲁忠.烟草行业如何迎接“互联网+”[J].山东中烟报,2015,(341):1-2