商品的网络宣传和展示设计研究
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摘要
伴随着网络技术的迅速发展,电子计算机和互联网走进了千家万户,商品的销售也从实际琳琅满目的商店中走向了虚拟网络的世界里,很大程度上便利了我们的生活,我们只需要在网页上轻轻一点就可以获得自己逞心如意的商品,应运而生的便是网络经济的兴起,而网络经济的血脉就是网络广告的发展,只有网络广告的不断兴起才能带动网络销售高效益的增长,而网络广告从设计到推广到最后物品的网络展示等方面的表现形式的好坏,直接决定了消费者的购买满意程度,进而影响到网络商品的销售状况,作者从互联网的发展、电子商务、网络广告的形式这些方面入手,一步步逐渐剖析、深入到网络商品的宣传与展示设计之中,对目前国内网络商品的宣传手段与网络宣传与展示的现状做出具体分析,然后在此基础上指出三维虚拟展示的无限前景,着重分析了基于FLASH的360度全景展示技术的优势,它以优质的画面、较小的体积、良好的交互势必赢得广阔的网络展示与宣传市场,又结合陶瓷制品的FLASH360度虚拟展示的实际案例,从准备工作到最后制作完成做出具体的分析,并在此基础上对未来网络与宣传展示技术做出期盼与展望,对未来网络展示与宣传的趋势做出大胆的猜测与构想,旨在为商品的网络展示与宣传提供新的思路。
With the rapid development of network technology, computer and the Internet into the household, the sale of goods from the actual array of stores to the virtual network world, largely to facilitate our lives, we need only gently on the page that can get their goods to succeed wishful heart, is born with the rise of the Internet economy, the lifeblood of the network economy is the development of online advertising, only the continuous rise of online advertising sales network to boost high the benefits, and online advertising from design to promotion to the last item of the web presence and other aspects of good and bad forms directly determine the level of satisfaction of consumers to buy, thereby affecting the sales of goods to the network, the development of the Internet, e-commerce, online advertising in the form of these aspects, gradually, step by step analysis, in-depth product information to the network and display designs, the current domestic network promotional merchandise and display means and the network status information to make specific analysis, and then Based on the three-dimensional virtual display that unlimited prospects, analyzes the FLASH-based 360-degree panoramic display technology advantages, it is the picture quality, smaller size, good is bound to win the extensive network of interactive display and promote the market, but alsoFLASH360 of ceramic products, the actual degree virtual display case, from preparation to final analysis of a concrete produced, and on this basis, network and promotion of future expectations and prospects to make display technology, display and promotion of future network trends and ideas to make a bold guess, the network is designed to display and promote products to provide a new way of thinking.
With the rapid development of network technology, computer and the Internet into the household, the sale of goods from the actual array of stores to the virtual network world, largely to facilitate our lives, we need only gently on the page that can get their goods to succeed wishful heart, is born with the rise of the Internet economy, the lifeblood of the network economy is the development of online advertising, only the continuous rise of online advertising sales network to boost high the benefits, and online advertising from design to promotion to the last item of the web presence and other aspects of good and bad forms directly determine the level of satisfaction of consumers to buy, thereby affecting the sales of goods to the network, the development of the Internet, e-commerce, online advertising in the form of these aspects, gradually, step by step analysis, in-depth product information to the network and display designs, the current domestic network promotional merchandise and display means and the network status information to make specific analysis, and then Based on the three-dimensional virtual display that unlimited prospects, analyzes the FLASH-based 360-degree panoramic display technology advantages, it is the picture quality, smaller size, good is bound to win the extensive network of interactive display and promote the market, but alsoFLASH360 of ceramic products, the actual degree virtual display case, from preparation to final analysis of a concrete produced, and on this basis, network and promotion of future expectations and prospects to make display technology, display and promotion of future network trends and ideas to make a bold guess, the network is designed to display and promote products to provide a new way of thinking.
引文
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[6]Ban A. Flash file system:USA US005404485A [P],1995-04-04
[7]Kyung Ho Chung, Myung Sil Chol, Kwang Seon Ahn. A Study on the Packaging for Fast Boot-up Time in the Embeded Linux [J]. Real -Time Computing Systems and Applications Conference, IEEE.2007
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[9]张丽芳,林新平.全景片在口腔正畸临床上的应用[J].现代El腔医学杂志,2006,20(5)：536-538.
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[13]http://www.ptgrey.corn/index.asp
[14]http://industry.yidaba.eom/dzdgdq/200908/2801054010061001000001 10834.shtml.
[15]火星全景摄影技术使全景拍摄轻而易举[J].军民两用技术与产品,2009(7)：35-35.
[16]李文凤.弓太生论传统文化中色彩元素与视觉传达的关系[期刊论文]-陕西科技大学学报(自然科学版)2009(6)
[17]谢文创传统文化元素在现代平面设计中的“破”与“立”[期刊论文]-科技信息2009(23)
[18]李丽莎中国传统文化元素在包装设计中的运用[期刊论文]-甘肃科技2009(13)
[19]黄侃浅析平面设计中民族传统文化元素的导入[期刊论文]-牡丹江师范学院学报(哲学社会科学版)2009(1)
[20]吕焕琴平面设计中的传统文化效应与心理效应的探讨[期刊论文]-大众文艺2009(1)
[21]唐邕中国传统元素在现代包装设计中的应用[期刊论文]-桂林师范高等专科学校学报2008(4)
[22]徐蓓商品包装的传统文化元素与企业营销力的提升[期刊论文]-包装工程2008(12)
[23]唐邕浅谈包装设计中的中国传统元素的应用[期刊论文]-现代企业文化2008(24)
[24]龙英贵州苗族民间艺术对包装设计的启示及应用[期刊论文]-包装工程2008(5)
[25]王冰冰.彭慧中秋月饼包装中传统符号的审美心理探析[期刊论文]-中国包装工业2007(12)
[26]王健.赵海英中国传统文化元素在现代平面设计中的应用研究[期刊论文]-河北能源职业技术学院学报2007(3)
[27]杨悦论包装色彩的象征性[期刊论文]-包装工程2007(8)
[28]楼正国传统民间艺术在包装设计中的运用[期刊论文]-包装工程2007(5)
[29]徐敏.黄婉春中国画在当今非物质包装设计中的应用[期刊论文]-包装工程2006(2)
[30]杨红旗.贾丽丽.王旭倩平面设计中的心理效应与传统文化效应[期刊论文]-包装工程2006(2)
[31]孙胤.廖涛鹰包装设计中书法字体设计创意法[期刊论文]-包装工程2005(4)
[2]Ronald G. Minnich. Give bootstrap the boot using the operating system to boot the operating system [J]. IEEE,2004:440-446
[3]黄心渊,《虚拟现实技术与应用》,科学出报社,1999年7月第1版
[4]钟世镇,原林,唐雷,等.数字化虚拟人国内关键技术和进展,中国基础科学,2002,6：17-19
[5]Lai S. Flash memories; Successes and challenges [J]. IBM Journal of Research and Development,2008,52(4/5):529-535
[6]Ban A. Flash file system:USA US005404485A [P],1995-04-04
[7]Kyung Ho Chung, Myung Sil Chol, Kwang Seon Ahn. A Study on the Packaging for Fast Boot-up Time in the Embeded Linux [J]. Real -Time Computing Systems and Applications Conference, IEEE.2007
[8]刘运增,互联网上的三维技术；Web3D[J].计算机与网络,2003,(10)：32-35.
[9]张丽芳,林新平.全景片在口腔正畸临床上的应用[J].现代El腔医学杂志,2006,20(5)：536-538.
[10]http://www.jietusoft.com/solution_edu.html.
[11]钱元凯.全景摄影全方位阴.中国摄影,2004(1)：123-144.
[12]陈瑞祥.话说全景照相机明.照相机,1996(2)：26-27.
[13]http://www.ptgrey.corn/index.asp
[14]http://industry.yidaba.eom/dzdgdq/200908/2801054010061001000001 10834.shtml.
[15]火星全景摄影技术使全景拍摄轻而易举[J].军民两用技术与产品,2009(7)：35-35.
[16]李文凤.弓太生论传统文化中色彩元素与视觉传达的关系[期刊论文]-陕西科技大学学报(自然科学版)2009(6)
[17]谢文创传统文化元素在现代平面设计中的“破”与“立”[期刊论文]-科技信息2009(23)
[18]李丽莎中国传统文化元素在包装设计中的运用[期刊论文]-甘肃科技2009(13)
[19]黄侃浅析平面设计中民族传统文化元素的导入[期刊论文]-牡丹江师范学院学报(哲学社会科学版)2009(1)
[20]吕焕琴平面设计中的传统文化效应与心理效应的探讨[期刊论文]-大众文艺2009(1)
[21]唐邕中国传统元素在现代包装设计中的应用[期刊论文]-桂林师范高等专科学校学报2008(4)
[22]徐蓓商品包装的传统文化元素与企业营销力的提升[期刊论文]-包装工程2008(12)
[23]唐邕浅谈包装设计中的中国传统元素的应用[期刊论文]-现代企业文化2008(24)
[24]龙英贵州苗族民间艺术对包装设计的启示及应用[期刊论文]-包装工程2008(5)
[25]王冰冰.彭慧中秋月饼包装中传统符号的审美心理探析[期刊论文]-中国包装工业2007(12)
[26]王健.赵海英中国传统文化元素在现代平面设计中的应用研究[期刊论文]-河北能源职业技术学院学报2007(3)
[27]杨悦论包装色彩的象征性[期刊论文]-包装工程2007(8)
[28]楼正国传统民间艺术在包装设计中的运用[期刊论文]-包装工程2007(5)
[29]徐敏.黄婉春中国画在当今非物质包装设计中的应用[期刊论文]-包装工程2006(2)
[30]杨红旗.贾丽丽.王旭倩平面设计中的心理效应与传统文化效应[期刊论文]-包装工程2006(2)
[31]孙胤.廖涛鹰包装设计中书法字体设计创意法[期刊论文]-包装工程2005(4)