基于海南国际旅游岛的区域旅游开发评价及开发模式研究
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摘要
随着我国经济产业结构的不断调整,旅游业以其高度的产业关联性和辐射效应,逐渐显示出其在区域经济发展中的重要贡献,旅游开发已成为当前区域开发的一大热点。区域旅游开发是一个长期的、复杂的、高投资的系统工程,它需要对区域旅游资源、经济发展状况以及市场需求等各个方面进行评价和分析,需要在基础设施、旅游产品以及管理体制等方面做出具体的战略规划,只有这样,才能在满足市场需求的基础上形成区域自身的核心竞争力,获得持续健康的发展。因此区域旅游开发评价与开发模式的研究对于区域旅游开发的成功具有重要的理论和实践意义。海南省是我国唯一的一个热带岛屿,其得天独厚的资源优势决定了海南重点发展旅游产业的前景和优势,2010年海南国际旅游岛的建设被正式纳入国家的重要战略部署。海南国际旅游岛的开发建设,是加快发展海南省现代服务业,实现海南经济社会又好又快发展的重大举措,对中国调整优化经济结构和转变发展方式具有重要示范作用。
基于这一背景,本文选取区域旅游开发评价和开发模式作为研究主题,对区域旅游开发的评价体系和确定开发模式时所要关注的核心要素进行了系统分析,并以海南国际旅游岛为例进行了实证分析。
本文的主要内容包括以下几个方面:
第一部分,论文的研究背景、意义以及相关的理论综述。
第二部分,区域旅游开发评价研究,提出从系统的角度对区域旅游开发的相关因素进行分析和评价的观点,这些因素主要包括旅游目的地子系统、旅游需求子系统以及旅游开发支持子系统。在这部分中我们构建了旅游目的地开发评价指标体系,并对旅游需求的定量方法进行了研究。
第三部分,对国外成熟海岛的开发模式进行具体分析,从中总结出海岛开发模式的核心要素,并对核心要素的优化和整合进行分析。
第四部分,对海南国际旅游岛进行实证研究,将前述的理论结果应用于海南国际旅游岛的建设上,对海南国际旅游岛的开发模式提出相关的建议。
With the continual adjustment of China's industrial structure, the tourism industry, which of high degree of industrial linkage and radiation effects, gradually shows its important contribution to regional economic development .Thus regional tourism development has become a hot topic. Regional tourism development is a long, complex, high-investment and systematic engineering project. It requires a specific strategic planning, including infrastructure, tourism products and management system .Only in this way, can the market demand be satisfied based on the formation of its core competence and a sustainable and healthy development be secured. Therefore, evaluation of regional tourism and study on development model are of important theoretical and practical significance. Hainan is the only tropical island in China. Its unique advantages in resources decide the prospects and advantages of its focus on tourism development. Hainan’s international tourist island was formally incorporated into strategic national importance in 2010. The development of international tourism in Hainan Island is a major move in the process speeding up the development of Hainan’s modern service industry and achieving sound and fast economic and social development, has an important role in adjusting and optimizing the economic structure of China and the changing patterns of development model.
Based on this background, the paper selected evaluation and development of regional tourism development model as a research topic, made a systematic analysis of regional tourism development evaluation system and the core elements needed special attention in the decision of development model. Hainan international tourist island has been chosen as a example of empirical analysis.
The main contents include the following:
1. Research background, significance, and related theory.
2. The evaluation of regional tourism development. This paper presented a systematic perspective of factors related to regional tourism development analysis and evaluation. These factors include subsystems tourist, tourism demand subsystem and tourism development supporting subsystem. In this section we construct the evaluation index system to develop tourism and quantitative methods in tourism demand research.
3. Specific analysis on island's mature development model of islands in foreign country, from which summarizes the core elements of the island development model, and the optimization and integration of core elements for analysis.
4. Empirical research of Hainan’s international tourist island. The above theoretical results are applied to the construction of international tourist island of Hainan and relevant proposals on development model of Hainan international tourist island has been put forward.
基于这一背景,本文选取区域旅游开发评价和开发模式作为研究主题,对区域旅游开发的评价体系和确定开发模式时所要关注的核心要素进行了系统分析,并以海南国际旅游岛为例进行了实证分析。
本文的主要内容包括以下几个方面:
第一部分,论文的研究背景、意义以及相关的理论综述。
第二部分,区域旅游开发评价研究,提出从系统的角度对区域旅游开发的相关因素进行分析和评价的观点,这些因素主要包括旅游目的地子系统、旅游需求子系统以及旅游开发支持子系统。在这部分中我们构建了旅游目的地开发评价指标体系,并对旅游需求的定量方法进行了研究。
第三部分,对国外成熟海岛的开发模式进行具体分析,从中总结出海岛开发模式的核心要素,并对核心要素的优化和整合进行分析。
第四部分,对海南国际旅游岛进行实证研究,将前述的理论结果应用于海南国际旅游岛的建设上,对海南国际旅游岛的开发模式提出相关的建议。
With the continual adjustment of China's industrial structure, the tourism industry, which of high degree of industrial linkage and radiation effects, gradually shows its important contribution to regional economic development .Thus regional tourism development has become a hot topic. Regional tourism development is a long, complex, high-investment and systematic engineering project. It requires a specific strategic planning, including infrastructure, tourism products and management system .Only in this way, can the market demand be satisfied based on the formation of its core competence and a sustainable and healthy development be secured. Therefore, evaluation of regional tourism and study on development model are of important theoretical and practical significance. Hainan is the only tropical island in China. Its unique advantages in resources decide the prospects and advantages of its focus on tourism development. Hainan’s international tourist island was formally incorporated into strategic national importance in 2010. The development of international tourism in Hainan Island is a major move in the process speeding up the development of Hainan’s modern service industry and achieving sound and fast economic and social development, has an important role in adjusting and optimizing the economic structure of China and the changing patterns of development model.
Based on this background, the paper selected evaluation and development of regional tourism development model as a research topic, made a systematic analysis of regional tourism development evaluation system and the core elements needed special attention in the decision of development model. Hainan international tourist island has been chosen as a example of empirical analysis.
The main contents include the following:
1. Research background, significance, and related theory.
2. The evaluation of regional tourism development. This paper presented a systematic perspective of factors related to regional tourism development analysis and evaluation. These factors include subsystems tourist, tourism demand subsystem and tourism development supporting subsystem. In this section we construct the evaluation index system to develop tourism and quantitative methods in tourism demand research.
3. Specific analysis on island's mature development model of islands in foreign country, from which summarizes the core elements of the island development model, and the optimization and integration of core elements for analysis.
4. Empirical research of Hainan’s international tourist island. The above theoretical results are applied to the construction of international tourist island of Hainan and relevant proposals on development model of Hainan international tourist island has been put forward.
引文
[1] http://www.hdcmr.com/bgfree29504.html
[2]陈旭阳,关于区域旅游产业发展环境及其战略的研究:[硕士学位论文],武汉:武汉理工大学,2003
[3] http://baike.baidu.com/view/28355.htm
[4] http://baike.baidu.com/view/3139516.htm
[5] Davidson, Maitland Tourism destinations[M], London: Hodder & Stoughton, 1997
[6] Dimitrios Buhalis, Marketing the Competitive Destination for the Future[J], Tourism Management, 2000, 21:97~116
[7]保继刚,楚义芳,旅游地理学[M],北京:高等教育出版社,2004
[8]楚义芳,旅游地开发评价研究[J],地理学报,1991,46(4):396~403
[9] Piperoglou, J, Identification and definition of regions in Greek tourist panning Regional Science Association: Papers XVlll,1966
[10] Ferrario,F. F., The evaluation of tourist resources, an applied methodology, Journal of Travel Research, 17(3-4), 1979
[11] W.M.Choi, Chan Andrew, Wu Janice. A, Qualitative and Quantitative Assessment of HongKong's Image as A tourist Destination[J], Tourism Management, 1999(20)
[12] D.J.Walmsley, M. Young, Evaluative Images and Tourism: The Use of Personal Constructs to Describe the Structure of Destination Images[J], Journal of Travel Research, 1998.21(1)
[13]陈传康等,中国地理学会人文地理学术讨论会论文,城市旅游地理,1985
[14]保继刚等,旅游开发研究[M],北京:科学出版社,1996
[15]陆林,旅游资源定量评价及其分级—以皖南地区为例[J],资源开发与保护杂,1990.4:224~227
[16]齐先文,湖泊型旅游地开发条件评价研究:[硕士学位论文],芜湖:安徽师范大学,2007
[17]周秉根,卢晓,安徽省山岳型旅游地开发评价研究[J],华中师范大学学报(自然科学版),1995,29(3):400~406
[18]程道品,林治,模糊评价法在旅游资源评价中的应用[J],桂林工学院学,2001,21(2):186~190
[19]刘滨谊,杨铭祺,景观与旅游区AVC评价量化模型[J],中国园林,2003.5:61~62
[20]王丽,基于分形理论的旅游资源评价研究—以兰州市旅游资源为例:[硕士学位论文],兰州:西北师范大学,2008
[21]吴湘玲,我国区域开发模式略评[J],人文杂志,1994(3):61~62
[22]冯卫红,山西旅游资源区域开发模式初探[J],山西大学师范学院学报(哲学社会科学版),1998(4):40~42
[23]周春林,卢正惠,国外区域开发的模式与启示[J],经济问题探索,2001(5):47~50
[24]卢正惠,论区域开发的四象限模式[J],云南财贸学院学报(社会科学版),2003(3):79~81
[25]卢正惠,论区域开发模式[J],思想战线,2003(2):30~32
[26]张孝德,建立与主体功能区相适应的区域开发模式[J],国家行政学院学报(经济发展与改革),2007(6):34~37
[27]衣保中,区域开发新论[J],东北亚区域经济,2003(9):3~7
[28]刘佳瑜,康鸿飞,基于WSR系统方法论的区域旅游开发模式探析[J],重庆师范大学学报(自然科学版),2010,27(1):84~87
[29]涂人猛,湖北省旅游发展战略的一点思考[J],旅游学刊,1992,(6):34~36
[30]孙婷,龙泉山西部坡丘区旅游开发模式探讨:[硕士学位论文],成都:成都理工大学,2009
[31]郑耀星,储德平,区域旅游规划、开发与管理[M],北京:高等教育出版社,2004
[32]郑荣富,促进区域旅游与合作加快发展福建旅游业[J],旅游学刊,1997(5):19~21
[33]马勇,李玺等,旅游规划与开发[M],北京:高等教育出版社,2006
[34]罗明义,旅游经济分析:理论·方法·案例[M],昆明:云南大学出版社,2009
[35]崔凤军,刘家明,旅游环境承载力理论及其实践意义[J],地理科学进展,1998,17(1):86~91
[36]赵健雅,北京市旅游客源市场预测与分析:[硕士学位论文],北京:北京化工大学,2002
[37]于秀林,任雪松,多元统计分析[M],北京:中国统计出版社,1995.5
[38]肖姗,长山群岛开发模式研究:[硕士学位论文],大连:辽宁师范大学,2009
[39]高建,海岛旅游开发模式探讨:[硕士学位论文],杭州:浙江大学,2007
[40]王琳,旅游产品开发设计研究:[硕士学位论文],哈尔滨:东北林业大学,2007
[41]石岭,区域旅游整合开发分析—以荣昌县为例:[硕士学位论文],重庆:重庆大学,2005
[42]施青军,区域开发与资本市场关系研究[J],中央财经大学学报,2002(9):38~42
[43]李富红,旅游开发融资策略初步研究:[硕士学位论文],成都:四川大学,2003
[44]王卫玲,大型旅游项目融资模式及效率研究:[硕士学位论文],西安:西安建筑科技大学,2010
[45]杨樨,海南人文旅游资源利用状况分析[J],广义虚拟经济研究,2010,1(4):84~90
[2]陈旭阳,关于区域旅游产业发展环境及其战略的研究:[硕士学位论文],武汉:武汉理工大学,2003
[3] http://baike.baidu.com/view/28355.htm
[4] http://baike.baidu.com/view/3139516.htm
[5] Davidson, Maitland Tourism destinations[M], London: Hodder & Stoughton, 1997
[6] Dimitrios Buhalis, Marketing the Competitive Destination for the Future[J], Tourism Management, 2000, 21:97~116
[7]保继刚,楚义芳,旅游地理学[M],北京:高等教育出版社,2004
[8]楚义芳,旅游地开发评价研究[J],地理学报,1991,46(4):396~403
[9] Piperoglou, J, Identification and definition of regions in Greek tourist panning Regional Science Association: Papers XVlll,1966
[10] Ferrario,F. F., The evaluation of tourist resources, an applied methodology, Journal of Travel Research, 17(3-4), 1979
[11] W.M.Choi, Chan Andrew, Wu Janice. A, Qualitative and Quantitative Assessment of HongKong's Image as A tourist Destination[J], Tourism Management, 1999(20)
[12] D.J.Walmsley, M. Young, Evaluative Images and Tourism: The Use of Personal Constructs to Describe the Structure of Destination Images[J], Journal of Travel Research, 1998.21(1)
[13]陈传康等,中国地理学会人文地理学术讨论会论文,城市旅游地理,1985
[14]保继刚等,旅游开发研究[M],北京:科学出版社,1996
[15]陆林,旅游资源定量评价及其分级—以皖南地区为例[J],资源开发与保护杂,1990.4:224~227
[16]齐先文,湖泊型旅游地开发条件评价研究:[硕士学位论文],芜湖:安徽师范大学,2007
[17]周秉根,卢晓,安徽省山岳型旅游地开发评价研究[J],华中师范大学学报(自然科学版),1995,29(3):400~406
[18]程道品,林治,模糊评价法在旅游资源评价中的应用[J],桂林工学院学,2001,21(2):186~190
[19]刘滨谊,杨铭祺,景观与旅游区AVC评价量化模型[J],中国园林,2003.5:61~62
[20]王丽,基于分形理论的旅游资源评价研究—以兰州市旅游资源为例:[硕士学位论文],兰州:西北师范大学,2008
[21]吴湘玲,我国区域开发模式略评[J],人文杂志,1994(3):61~62
[22]冯卫红,山西旅游资源区域开发模式初探[J],山西大学师范学院学报(哲学社会科学版),1998(4):40~42
[23]周春林,卢正惠,国外区域开发的模式与启示[J],经济问题探索,2001(5):47~50
[24]卢正惠,论区域开发的四象限模式[J],云南财贸学院学报(社会科学版),2003(3):79~81
[25]卢正惠,论区域开发模式[J],思想战线,2003(2):30~32
[26]张孝德,建立与主体功能区相适应的区域开发模式[J],国家行政学院学报(经济发展与改革),2007(6):34~37
[27]衣保中,区域开发新论[J],东北亚区域经济,2003(9):3~7
[28]刘佳瑜,康鸿飞,基于WSR系统方法论的区域旅游开发模式探析[J],重庆师范大学学报(自然科学版),2010,27(1):84~87
[29]涂人猛,湖北省旅游发展战略的一点思考[J],旅游学刊,1992,(6):34~36
[30]孙婷,龙泉山西部坡丘区旅游开发模式探讨:[硕士学位论文],成都:成都理工大学,2009
[31]郑耀星,储德平,区域旅游规划、开发与管理[M],北京:高等教育出版社,2004
[32]郑荣富,促进区域旅游与合作加快发展福建旅游业[J],旅游学刊,1997(5):19~21
[33]马勇,李玺等,旅游规划与开发[M],北京:高等教育出版社,2006
[34]罗明义,旅游经济分析:理论·方法·案例[M],昆明:云南大学出版社,2009
[35]崔凤军,刘家明,旅游环境承载力理论及其实践意义[J],地理科学进展,1998,17(1):86~91
[36]赵健雅,北京市旅游客源市场预测与分析:[硕士学位论文],北京:北京化工大学,2002
[37]于秀林,任雪松,多元统计分析[M],北京:中国统计出版社,1995.5
[38]肖姗,长山群岛开发模式研究:[硕士学位论文],大连:辽宁师范大学,2009
[39]高建,海岛旅游开发模式探讨:[硕士学位论文],杭州:浙江大学,2007
[40]王琳,旅游产品开发设计研究:[硕士学位论文],哈尔滨:东北林业大学,2007
[41]石岭,区域旅游整合开发分析—以荣昌县为例:[硕士学位论文],重庆:重庆大学,2005
[42]施青军,区域开发与资本市场关系研究[J],中央财经大学学报,2002(9):38~42
[43]李富红,旅游开发融资策略初步研究:[硕士学位论文],成都:四川大学,2003
[44]王卫玲,大型旅游项目融资模式及效率研究:[硕士学位论文],西安:西安建筑科技大学,2010
[45]杨樨,海南人文旅游资源利用状况分析[J],广义虚拟经济研究,2010,1(4):84~90