企业技术创新能力演进规律研究
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摘要
转型经济背景下的中国,面临着企业技术创新能力难以演进的问题。我国大多数企业仍处于仿造为主的阶段,缺乏技术集成与原创能力,企业能力结构现状和环境需求不匹配。其原因有三点:一,企业不明确转型背景下技术创新能力随环境适应性演进路径;二,企业难以通过企业边界内各子能力之间的协同发展促进技术创新能力的演进,以适应外部环境的变化;三,在快速变化的转型经济环境下,很多企业对环境、自身战略和能力的全面感知能力弱,导致难以根据新机会及时地引发战略柔性和技术创新能力的协同演进。
     现有理论尚无法解决实际问题。将适应性演化视角和协同视角结合起来研究技术创新能力演化,有助于均衡“柔性”和“效率”,更加全面深入地揭示技术创新能力演化的规律。一方面,适应性演化视角有助于揭示为了适应环境,技术创新能力演进过程中动态目标的调整。另一方面,协同视角有助于揭示为了实现适应性演化,企业创新能力内部如何通过子能力间的协同发展实现各演进阶段的静态目标。但仍有局限性:一,缺乏对于技术创新能力随环境适应性演进路径的实证研究;二,企业创新能力内部协同机理不明;三,缺乏认知因素促进企业技术创新能力演进路径跃迁途径的研究。第一个问题是“why”和“what'’的问题,涉及到技术创新能力演进的原因和路径。第二、三个问题都是“how”的问题,涉及到实现技术创新能力演进路径的机理和途径。
     沿着“认知基础→协同创新→适应性演化”的主导逻辑,基于实际问题和理论问题的交集,本文提出研究问题:转型背景下,企业如何通过战略构架这一认知因素促进企业创新能力内部协同,以实现技术创新能力演进路径跃迁,适应动态环境?围绕这一基本问题,本文设计了四个子研究:1)基于适应性演化和协同视角的企业技术创新能力演进规律性的探索性案例研究;2)企业技术创新能力随环境适应性演进路径的实证研究;3)企业创新能力内部子能力间协同机理;4)战略构架推动企业技术创新能力演进路径跃迁的途径。
     子研究—从实际问题出发,跳出了创新能力演化的静态分割观这一旧有论证思路,基于适应性演化和协同理论,应用案例数据、理论阐述和研究模型相互印证的探索性多案例研究方法(信雅达、华为、福建邮科),通过国内三家不同行业和所有制企业的资料编码和分析归纳,讨论了转型背景下企业技术创新能力演进规律性:一,跨企业边界宏观适应性演进规律:企业技术创新能力对环境存在随时间的适应性演化规律;二,企业边界内协同规律:在合适的战略构架驱动下,企业创新能力内部子能力(战略柔性、组织柔性和技术创新能力)间存在着跨层次随时间的协同规律。
     子研究二基于子研究一案例研究中适应性演化规律展开,针对现有文献缺乏技术创新能力随环境适应性演进路径的实证研究的缺口,通过实证研究比较了技术创新能力的三种构成子能力(吸收能力、集成能力、原创能力)对创新绩效的影响以及环境动态性在此过程中的调节作用,确定了一条技术创新能力演进的重要路径:“吸收能力主导沿吸收、集成能力为主向吸收、集成、原创能力高水平均衡发展”。且环境越动态,其演进方向越明确。这一“从单一到复合”的演进路径,是对环境的动态适应过程。
     子研究三基于子研究一案例研究中提出的协同规律展开,分别就两种协同行为产生的机理进行深入探讨。1)首先,对于能力间补充/互补的协同行为,针对现有文献中存在的知识源搜寻能力间关系是互补或替代的争论,通过文献综述、探索性案例研究、概念模型构建和统计实证等过程,以横向研究的方式揭示了在组织柔性的调节下,战略柔性对技术创新能力类型选择的作用机理:a)表现为跨外部边界搜寻能力和跨内部边界搜寻能力互补的战略柔性,更易引发吸收能力主导的技术创新能力类型(相比于其他能力结构类型);表现为跨外部边界搜寻能力和本地搜寻互补的战略柔性更易引发吸收、集成能力为主的技术创新能力类型(相比于其他能力结构类型);表现为跨外部边界搜寻行为的战略柔性,更易引发吸收、集成、原创能力高水平均衡发展的技术创新能力类型(相比于其他能力结构类型)。b)组织柔性对战略柔性的补充更易引发吸收能力主导型的技术创新能力。2)对于能力间良性互动的协同行为,本文从动态视角出发,针对技术创新能力演进领域中存在的创新能力内部协同机理和认知因素的缺口,通过规范的探索性案例分析方法(朗讯、UT斯达康、诺基亚),对企业战略柔性和技术创新能力间的协同演进机理进行进一步考察。结果发现:一,聚焦的战略构架导致企业难以感知环境中的新机会,技术创新能力和战略柔性会出现一同衰退的现象,阻碍二者的协同演进(因为若企业未感知到环境中的新机会,技术创新能力的演进会缩小企业的知识缺口,进而削弱战略柔性和知识搜寻行为的广度。);二,战略柔性和技术创新能力协同演进的驱动力在认知层面。复杂的战略构架通过加大感知的知识缺口,防止技术创新能力演进带来的惯性,促发战略柔性和技术创新能力的协同演进。
     子研究四为了弥补现有实证研究在技术创新能力演进途径力面的不足,基于前文分析和理论基础(上层梯队理论、认知理论和知识结构视角),构建了从搜寻知识到创造知识的系统动力学模型,通过量化战略构架、战略柔性和技术创新能力之间的关系,发现了技术创新能力的演化路径和跃迁途径。研究发现:一,技术创新能力沿着从单一能力到复合能力的路径(“吸收能力主导→吸收、集成能力为主→吸收、集成和原创能力高水平均衡发展”)演进,辅证了子研究二的结论;二,调节战略构架的复杂度是促进战略柔性和技术创新能力协同演进,从而实现技术创新能力演化路径跃迁的重要途径。
     本文在理论上的创新点体现在以下三点。第一,揭示了技术创新能力随环境适应性演进规律及“从单一能力到复合能力”的演进路径。第二,揭示了在组织柔性的调节下,战略柔性对技术创新能力类型选择的机理及协同效应,调节了在技术创新能力演进过程中多种知识源搜寻之间是互补还是替代关系的争论。第三,揭示了战略构架促进战略柔性和技术创新能力协同演进的机理,且调节战略构架复杂度是提升企业技术创新能力的途径,维持在20%-50%区间内的战略构架复杂度有助于技术创新能力的演进路径的跃迁。
     除此之外,本文还具有实际意义。第一,企业在技术创新能力发展初期就需要有能力演进的意识,并在能力发展过程中不断保持强化这一意识,这才能从认知上避免刚性,有意识地为能力演进最好准备。另外,由于企业资源的有限性和发展阶段的局限性,需要有重点地,分阶段实现技术创新能力沿着“吸收能力主导型→吸收能力、集成能力为主型→吸收、集成、原创能力高水平均衡发展型”路径演进。第二,为了实现技术创新能力的演进,企业应该协同表现为不同搜寻行为的战略柔性,选择合适的知识搜寻战略。为了形成吸收能力主导型技术创新能力结构,需要加强企业外部知识源和部门/产品线间知识源的互补;为了形成吸收、集成能力为主的能力结构,需要加强企业外部知识源和产品线内知识源的互补;为了形成吸收、集成、原创能力均衡发展型能力结构,需要更加重视企业外部知识源,促进创意的产生。第三,企业是一个整体,需要战略柔性、组织柔性、技术创新能力、市场/环境感知能力等多种能力的协同发展,才能实现对环境的动态适应。如果感知不到环境中的新机会,技术创新能力和战略柔性会出现一同衰退现象。合适的战略构架是促进技术创新能力和战略柔性协同演进的关键。只有维持一定的战略构架的复杂性(20%-50%),才会不断发现已有知识的不足,进而引发外部搜寻,进一步提高知识结构的多样性,才会不断促进原创能力的提升。具体而言,在决策制定过程中,注重“自上而下”和“自下而上”信息流的融合;引入异质化的管理团队,保证企业家团队对环境、战略和自身能力的全面认识。
Under the context of economy transition, China faced with the problem that enterprise technologic innovation capability is being evoluted hardly. The majority of Chinese enterprises are still in the stage of imitation, which lacks the capability of technology integration and creation. The existing situation of enterprise capability structure does not match the demand of environment. There are three reasons as follows:first, enterprise was not clear about the evolution trajectory of technological innovation capability in the context of transition; second, enterprises cannot promote the evolution of technological innovation capability through the synergic development of each internal sub-capacity within the organizational boundary to adapt to changes of external environment; third, in rapidly changing environment of economy transition, the overall perception of many enterprises is weak, especially on the environment, its own strategy and capability, which resulted that it is difficult to initiate synergistic evolution of strategic flexibility and technological innovation capability timely, based on new opportunities.
     The existing theories still cannot solve practical problem. Integration of adaptive evolution perspective and synergy perspective is helpful to study the evolution of technological innovation capability, as well as to balance "flexibility" and "efficiency", which reveal the rule of technological innovation capability evolution more comprehensive and in-depth. On the one hand, the perspective of adaptive evolution helps to reveal that in order to reach adaptive evolution of environment, how dynamic objectives adjust during the process of technological innovation capability evolution. On the other hand, synergic perspective helps to reveal that in order to achieve adaptive evolution, how enterprise innovation capability reaches static objectives of each stage of evolution, through the synergic development of each sub-capacity. However, there are still limitations:first, empirical study about the environment adaptive evolution path for technological innovation capability was insufficient; second, internal synergy mechanism of enterprise innovation capability is still unclear; Third, rare studies was focused on the factors that contribute to the transition way of enterprise technological innovation capability evolution path. The first question is the issues of "why" and "what", related to the cause of trajectory of technological innovation capability. The second and third questions are the issue of "how", involved with the mechanism and pathways of achieving technological innovation capability evolution.
     Based on the dominant logic of "cognition base→synergetic innovation→adaptive evolution", this paper proposed the research question:in the transition context, how enterprises promoted internal synergy evolution of enterprise innovation capability through the cognitive factor, strategic schema, to achieve evolution trajectory transition of technological innovation capability and adapt to the dynamic environment? Based on this basic problem, this paper designed four sub-studies:1) the exploratory case study about evolution rule of enterprise technological innovation capability, based on the perspective of adaptive evolution and synergy;2) the empirical study of adaptive evolution trajectory of enterprise technological innovation capability according to environment;3) the synergetic evolution mechanism of internal sub-capability of enterprise innovation capability;4) the pathway of strategic schema, promoting the transition of evolution trajectory of enterprise technology innovation capability.
     Sub-study Ⅰ proceed from the practical problems and jumped out of the old argument idea, the static segmentation concept of innovation capability evolution, based on the adaptive evolution and synergy theory, and the multiple case study method (Sunyard, Huawei, Fujian Youke) verified by data of application cases, theoretical explanations and research models. Through the data coding and analysis summary of three domestic enterprises which are in different industries and ownership types, it discusses the evolution rule of enterprise technological innovation capability in the context of transition:first, an adaptive evolution rule across enterprise boundaries:in order to adapt to environment, enterprise technological innovation capability evolutes over time; second, synergy rule within enterprise boundaries: under driven of suitable strategic schema, a cross-level and over time co-evolution rule exists among internal sub-capacity of enterprise innovation capacity (strategic flexibility, organizational flexibility and technological innovation capability).
     Sub-study Ⅱ commenced from the adaptive evolution rule based on the case study of sub-study Ⅰ. In order to contribute the research gap that the shortage of empirical study of technological innovation capability according to environment adaptive evolution path, it compares the impact of three constitution sub-capacities (realized absorptive capacity, integration capability, knowledge creation capability) on innovation performance and discusses the moderate role of environment dynamism during this process through empirical study. We determines one important direction of technological innovation capability evolution:"absorptive capacity dominant→absorption、integration capabilities lead→absorptive, integration, creation capabilities at a high level under balanced development ". What's more, more dynamic the environment was, clearer the evolution direction was. This evolution trajectory is a dynamic adaptation process to environment.
     Sub-study Ⅲ commenced from the synergy rule proposed in case study of sub-study Ⅰ, which was divided into two parts:1) First, about the argument of the relationship between the search capabilities of technology sources is complementary or alternative in the existing literature, it reveals the impacting mechanism of strategic flexibility on type selection of technological innovation capability by the way of cross-sectional study, through literature review, exploratory case study, conceptual model construction and statistical empirical verification:a) the strategic flexibility, complementary of external boundary spanning searching and internal boundary spanning searching, is more likely to lead the technological innovation capability type oriented by absorptive capacity (compared to other capability structure types)。The strategic flexibility, complementary of external boundary spanning searching and local searching, is more likely to lead the technological innovation capability type oriented by absorptive and integration capabilities (compared to other capability structure types); The strategic flexibility, shown as external boundary spanning searching activities, is more likely to lead the technological innovation capability type that capabilities of absorption, integration and creation are at high level under balanced development (compared to other capability structure types). b) complementary of organization flexibility to strategic flexibility is more likely to lead the technological innovation capability type oriented by absorptive capability.2) In order to contribute the research gap that the shortage of innovation capability self-organization evolution mechanism and cognitive factors existed in the field of technological innovation capability evolution, this paper starts from the dynamic perspective and commences further investigation of synergetic mechanism between enterprise strategic flexibility and technological innovation capabilities, through standard exploratory case analysis method (Lucent, UT Starcom, Nokia). The results show:first, if enterprise has not perceived new opportunities in the environment, technological innovation capability and strategic flexibility will happen the phenomenon of jointly recession, hindering the synergetic evolution of both (Since if the enterprise fails to perceive new opportunities in the environment, the evolution of technological innovation capability will reduce the knowledge gap of enterprise, which weaken the breadth and depth of strategic flexibility and knowledge searching activities.); second, the driver of synergetic evolution of strategic flexibility and technological innovation capability is from the cognitive level. Complicated strategic schema prevents the inertia brought by technological innovation capability evolution and promotes the synergistic evolution of strategic flexibility and technological innovation capability, through increasing the perceived knowledge gap.
     In order to contribute the research gap that the shortage of evolution path of technological innovation capability in existing empirical researches, Sub-study IV build a system dynamics model(SD Model) from knowledge searching to knowledge creation, based on foregoing analysis and theoretical foundation (the upper echelon theory, cognitive theory and knowledge structure perspective). Through quantitating the relationship between strategic framework, strategic flexibility and technological innovation capability, it finds the evolution and transition paths of technological innovation capability. The study finds:first, technological innovation capability evoluted along the trajectory that from single capability to composite capabilities ('absorptive capacity dominant→absorption、integration capabilities lead→absorptive, integration, creation capabilities at a high level under balanced development'), which verify the conclusion of Sub-study Ⅱ; second, adjusting the complexity of strategic schema is important to promotes the co-evolution of strategic flexibility and technological innovation capability and achieves transition of technological innovation capability evolution trajectory.
     This paper has three innovation points. First, it reveals that adaptive evolution rule of technological innovation capability according to environment and the evolution path'from single capability to composite capabilities'. Second, it reveals that under the moderate of organization flexibility, the mechanism of strategic flexibility when selecting technological innovation capability types. It moderates the argument that the searching between multiple knowledge sources is complementary or alternative during the evolution process of technological innovation capability. Third, it reveals the mechanism that strategic schema promotes the synergetic evolution of strategic flexibility and technological innovation capability. Meanwhile, adjusting the complexity of strategic schema is an important pathway to leverage enterprise technological innovation capability. The complexity of strategic schema, maintaining between20%-50%, helps to the transition of evolution trajectory of technological innovation capability.
     In addition, this paper also has practical implications. First, in the early development stage of technological innovation capability, enterprise shall have the sense of capability evolution and also continuously reinforces this sense during the process of capability development, which can avoid cognition rigidity and make the best preparing for capability evolution. Since the limitation of enterprise resources and restriction of development stage, enterprise need to achieve the technological innovation capability with different focus in each stage, along the evolution trajectory "absorptive capacity dominant->absorption、integration capabilities lead→absorptive, integration, creation capabilities at a high level under balanced development ".Second, in order to achieve the evolution of technological innovation capability, enterprise should balance the different strategic flexibility, which reflected as different searching activities and choose the suitable knowledge searching strategy. In order to form the technological innovation capability structure oriented by absorptive capability, enterprise needs to reinforce the complement between enterprise external knowledge sources and departmental/production line knowledge sources:in order to form the technological innovation capability structure oriented by absorptive and integration capabilities, enterprise needs to reinforce the complement between enterprise external knowledge sources and production line internal knowledge sources; in order to form the balanced development capability structure with absorptive, integration and creation capability, enterprise needs to focus on enterprise external knowledge sources and promote creativity. Third, enterprise is an integrated system and it needs a synergic development of multiple capabilities, such as strategic flexibility, organization flexibility, technological innovation capability, market/environment perceiving capability, to achieve the dynamic adaption of environment. If enterprise cannot perceive new opportunities of environment, technological innovation capability and strategic flexibility will happen jointly recession. Suitable strategic schema is the key to promote the synergetic evolution of technological innovation capability and strategic flexibility. Only maintaining the complexity of strategic schema (20%-50%), enterprise can continuously find the knowledge gap, lead external searching, and improve the diversity of the knowledge structure and leveraging of knowledge creation capability. Specifically, during the process of strategy formulation, enterprise shall focus on the fusion of information flow of "top-down" and "bottom-up", introduce heterogeneous top management team and ensure that top management team has a comprehensive understanding of environment, strategy and capability.
引文
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