国内物流管理规范化的研究与分析
|
摘要
近十年来,我国互联网行业迅猛发展,它的日益强大给电子商务提供了前所未有的发展空间。而自从电子商务走进人们的生活,网上购物开始慢慢成为人们生活中的主要的购物方式之一。这种足不出户便能购买自己心仪商品的快递服务给消费者们提供了极大的便利。由于快递是广大消费者最直观最易接触到且引发大众关注的物流形式,本文将从我国快递物流作为切入点和重点,以小见大对我国国内物流管理进行分析和研究。
本文首先对权威快递物流相关文献进行了阅读分析,针对现有文献的缺口和目前新的快递形式提出了具体的快递物流研究问题；然后一方面通过多案例研究法,归纳对比法等研究方法对外资联邦快递,国内私营的标杆顺丰和中小快递企业的代表圆通快递分别进行分析,对比三者问的差距。寻求成功的快递营业的共同点,分析其管理模式,服务体系等；通过数据和案例比较清晰且有说服力的展示一条清晰的快递发展道路；另一方面,将我国近两三年来最近颁布关于快递行业的法律法规进行解读和分析,研究其对我国快递行业我影响和作用。
通过这两方面的分析和研究,本文作者构建了一个快递物流企业的理论发展模型,以此解释多案例分析中的企业为何能成为标杆,进而提出一些对我国快递行业有借鉴价值的管理方法和改革方向,从而实现我国快递行业的竞争力全面提升和向高端化快递服务的转型改革；并期望同时能以快递物流为例为给我国整个物流行业的规范化发展提供一些参考。
In recent ten years, thanks to the rapid development of Internet, E-commerce is growing up in at unprecedented speed. Online shopping became a fashion in which brought great convenience to customers in China. Express delivery industry plays a key rolein this process which attracts the attention from academics and government. For that express delivery is the most common and popular format of logistics, this paper will mainly study and analyze the express delivery, as a breakthrough point and key point, and then take deep consideration on the logistics management in China.
At first, the author of this paper had read many authoritative literatures about the express delivery and logistics management, and then put forward some concrete research questions due to the flaws of the existing literatures and the new format of modern logistics. After that, by the multiple case study method and inductive and contrast method, this paper makes deep analyze respectively on foreign Federal Express, Chinese local benchmark SF Express and other medium-sized and small express enterprises, and compare the difference among the three kinds of enterprises, from which we can find the common ground of a successful express enterprise and study its management model and service system and show a clear development road for the express enterprise. On the other hand, through explaining and studying the laws and regulations about the logistics industry of our country issued in recent years, we can decide the influence and affect of the law and regulation on the logistics industry.
From the above, this paper has constructed a theoretical development model of express logistics enterprise, aiming at explaining how the enterprise in the research of multiple case study becomes a benchmark and proposing some useful and valuable management methods and reformation direction. The author expects that this paper will provide reference to the management standardization of Chinese whole logistics industry, taking express delivery for example, and help to complete the reformation and improve the competitive power of our logistics enterprises.
本文首先对权威快递物流相关文献进行了阅读分析,针对现有文献的缺口和目前新的快递形式提出了具体的快递物流研究问题；然后一方面通过多案例研究法,归纳对比法等研究方法对外资联邦快递,国内私营的标杆顺丰和中小快递企业的代表圆通快递分别进行分析,对比三者问的差距。寻求成功的快递营业的共同点,分析其管理模式,服务体系等；通过数据和案例比较清晰且有说服力的展示一条清晰的快递发展道路；另一方面,将我国近两三年来最近颁布关于快递行业的法律法规进行解读和分析,研究其对我国快递行业我影响和作用。
通过这两方面的分析和研究,本文作者构建了一个快递物流企业的理论发展模型,以此解释多案例分析中的企业为何能成为标杆,进而提出一些对我国快递行业有借鉴价值的管理方法和改革方向,从而实现我国快递行业的竞争力全面提升和向高端化快递服务的转型改革；并期望同时能以快递物流为例为给我国整个物流行业的规范化发展提供一些参考。
In recent ten years, thanks to the rapid development of Internet, E-commerce is growing up in at unprecedented speed. Online shopping became a fashion in which brought great convenience to customers in China. Express delivery industry plays a key rolein this process which attracts the attention from academics and government. For that express delivery is the most common and popular format of logistics, this paper will mainly study and analyze the express delivery, as a breakthrough point and key point, and then take deep consideration on the logistics management in China.
At first, the author of this paper had read many authoritative literatures about the express delivery and logistics management, and then put forward some concrete research questions due to the flaws of the existing literatures and the new format of modern logistics. After that, by the multiple case study method and inductive and contrast method, this paper makes deep analyze respectively on foreign Federal Express, Chinese local benchmark SF Express and other medium-sized and small express enterprises, and compare the difference among the three kinds of enterprises, from which we can find the common ground of a successful express enterprise and study its management model and service system and show a clear development road for the express enterprise. On the other hand, through explaining and studying the laws and regulations about the logistics industry of our country issued in recent years, we can decide the influence and affect of the law and regulation on the logistics industry.
From the above, this paper has constructed a theoretical development model of express logistics enterprise, aiming at explaining how the enterprise in the research of multiple case study becomes a benchmark and proposing some useful and valuable management methods and reformation direction. The author expects that this paper will provide reference to the management standardization of Chinese whole logistics industry, taking express delivery for example, and help to complete the reformation and improve the competitive power of our logistics enterprises.
引文
1 Lalonde B J.Znszer P H. Customer Service:Me.ruing and Measurement [C]. National Council of Physical Distribution Management.1976.156-159.
2 Menter J. T.. Flint J. H. Logistics service quality as a segment customized process[. q. Journal of Marketing,2001.65(4):140-145.
3 Anderson RD., Crum M. R., Jerman R.E. Relationship of work improvement Program experience and logistics quality management factors[J].Transportation Journal.1996.9(4):71-72.
4 Mentzer J T, FInt D J,Kent J L.Logistics Service Quality as a Segment-Customized Process[J]. Journal of
Marking,2001,65(4):82-104.
[1]Wei Liu, Werisum Li, Wendy Huang. Analysis of the dynamic relation between logistics development and GDP growth in China;
[2]Kaplan R.S. and Norton D.P, (2001) The Strategy-FocusedOrganization:How Balanced Scorecard companies Thrive in the New Business Environment,Boston:HarvardBusiness School Press.
[3]Ghemawat P. et al, (2001), Strategy and the Business Lanscape, New Jersey: Prentice-Hall.
[4]Hill C.W.L. and Jones G.R,(1998),Strategic Management Theory,1104th eds., Houghton Mifflin College, p7.
[5]Ittner, C.D, and D.F. Larcker, (1998),"'Innovations inperformance measurement: trends and research implications ", Journal of Management Accounting Research, Volume 10, p10-238
[6]Rousseau Y., and P. Rousseau,(2000),Turning strategy into action in financial services. CMA Management,(December/January), p25-29.
[7]Martinsons M,R. Davison, and D. T se,(1999),The balanced scorecard:A foundation for the strategic management of information systems. Decision Support Systems 25,p71-88.
[8]Lalonde Customer Service:Meaning and Measurement[C].National Council of Physical Distribution Management,1976,156-159.
[9]Poben C.Lieb,Hugh L.Randall.1997 CEO Perspective on the Current Status and FutureProspects ofthe Third Party logistics industry in the Unite State.Transportation Journal,1999,(4)
[10]Weill. p, Vitale. Place to space:Migrating to e-business models[M]. MA: Harvard Business School Press,2001:96-101
[11]袁媛：联邦快递公司快递业务的顾客价值链分析,中国经贸[J].2011(2)
[12]艾凤海：中国速递服务公司发展战略研究,北京邮电大学[D].2011
[13]姜海燕：联邦快递在华营销策略分析及启示,经济论坛[J]2011(6)
[14]史虹，《我国物流快递业发展之探讨》,邮政研究,[J]2008年,(5)
[15]振华.信息化与产业融合.上海交通大学[M],2003：150.
[16]侯丹,中国民营快递企业核心竞争力研究[D],上海交通大,2010.
[17]谷再秋,速递物流企业核心竞争力分析[J],物流工程与管理,2010.(2)
[18]陈晓云孙俊,浅析中国本土快递业的发展策略[J],商场现代化,2007,(1).
[19]王道平,杨永芳,中国国内快递市场的竞争分析[J],北京社会科学,2009,(2).
[20]郭芳段满珍刘颖姣,新形势下快递业发展思考[J],交通与运输,2010,(7).
[21]高晓红,提升民营快递企业竞争力的对策研究[J],商场现代化,2009,(2).
[22]邓小龙,国外快递用诚信保证安全[J],标准生活,2012(5)
[23]李刚,我国快递页发展趋势研究[J],物流工程与管理,2010(4)：5-8;
[24]唐静.快递企业价值链分析及应用[J]铁路采购与物流,2010(5)；
[25]郭臻垚,霍艳芳,从顺丰快递看我国中小物流企业的发展[J]价值工程,2011,30(25)
[26]许丹中国民营快递市场调研报告[J]现代商业2010(12)
[27]马胜军.中华人民共和国邮政法释义.法律出版杜.[M]2010.
[28]朴愚,顾卫俊.绩效管理体系的设计与实施[M].北京：电子工业出版社,2006.
[29]李谦,杨淑,晏敬东.我国快递物流业发展的对策研究[J]现代商业,2008.
[30]王之泰,徐勇,夏祖彬.焦虑与期待中的中国快递[J].中国储运网.2008(10)：40--45.
[31]晏敬东,石银萍,李谦.我国快递业发展的现状、问题与对策[J].中国科技信息,2008(18)：205-207.
[32]宋红超：联邦快递,递送使命[M].对外经济贸易大学出版社.
[33]杨育生：联邦快递：实现独有的价值定位[J]市场周刊 新物流,2007(10)34--57.
[34]辛兵海(译)联邦快递优先货运服务拓展至香港[J]-邮政研究2011,27(5)
[35]陈锦华,民营快递企业竞争力的影响因素研究[J]商情,2011(4)
[36]鲁渝华,顺丰：追逐联邦快递[J]中国中小企业,2011(10)
[37]陈乃醒.我国快递业发展途径.[J]行业物流,2006.12(2)：43---45
[38]廖涛.盘点中国快递业.[J]电子外贸,2005.12(3)：12-15
[39]程大为.快递业发展与邮政普遍服务.[J]经济研究参考,2006.96(34)：35,---37
[40]崔兴文.我国快递业服务绩效评价研究[D]2011.05
[41]陈文轩.快递企业员工素质及人才培养研究[D]2010.06
[42]郭淑芳.中国快递产业的竞争力研究[D]2009.3
[43]杨海荣,邮政概论[M]北京邮电大学出版社2005
[44]联邦快递官方网站,http://www.fedex.com/cn/
[45]联合包裹官网,http://www.ups.com/eontent/en/zh/index.jsx
[46]中外运敦豪官方网站,http://www.on.dhl.corn
[47]中外运天地官方网站,http://www.tnt.com/country/zh cn.Html
[48]中国邮政报官方网站,http://www.chinapostnews.corn.en/
[49]中邮物流有限公司官方网站,http://www.cnpl.en/
[50]中国邮政EMS官方网站,http://www.om$.corn.en/
[51]中华人民共和国邮政局官网,http://WWW..chinapost.gov.cn/
2 Menter J. T.. Flint J. H. Logistics service quality as a segment customized process[. q. Journal of Marketing,2001.65(4):140-145.
3 Anderson RD., Crum M. R., Jerman R.E. Relationship of work improvement Program experience and logistics quality management factors[J].Transportation Journal.1996.9(4):71-72.
4 Mentzer J T, FInt D J,Kent J L.Logistics Service Quality as a Segment-Customized Process[J]. Journal of
Marking,2001,65(4):82-104.
[1]Wei Liu, Werisum Li, Wendy Huang. Analysis of the dynamic relation between logistics development and GDP growth in China;
[2]Kaplan R.S. and Norton D.P, (2001) The Strategy-FocusedOrganization:How Balanced Scorecard companies Thrive in the New Business Environment,Boston:HarvardBusiness School Press.
[3]Ghemawat P. et al, (2001), Strategy and the Business Lanscape, New Jersey: Prentice-Hall.
[4]Hill C.W.L. and Jones G.R,(1998),Strategic Management Theory,1104th eds., Houghton Mifflin College, p7.
[5]Ittner, C.D, and D.F. Larcker, (1998),"'Innovations inperformance measurement: trends and research implications ", Journal of Management Accounting Research, Volume 10, p10-238
[6]Rousseau Y., and P. Rousseau,(2000),Turning strategy into action in financial services. CMA Management,(December/January), p25-29.
[7]Martinsons M,R. Davison, and D. T se,(1999),The balanced scorecard:A foundation for the strategic management of information systems. Decision Support Systems 25,p71-88.
[8]Lalonde Customer Service:Meaning and Measurement[C].National Council of Physical Distribution Management,1976,156-159.
[9]Poben C.Lieb,Hugh L.Randall.1997 CEO Perspective on the Current Status and FutureProspects ofthe Third Party logistics industry in the Unite State.Transportation Journal,1999,(4)
[10]Weill. p, Vitale. Place to space:Migrating to e-business models[M]. MA: Harvard Business School Press,2001:96-101
[11]袁媛：联邦快递公司快递业务的顾客价值链分析,中国经贸[J].2011(2)
[12]艾凤海：中国速递服务公司发展战略研究,北京邮电大学[D].2011
[13]姜海燕：联邦快递在华营销策略分析及启示,经济论坛[J]2011(6)
[14]史虹，《我国物流快递业发展之探讨》,邮政研究,[J]2008年,(5)
[15]振华.信息化与产业融合.上海交通大学[M],2003：150.
[16]侯丹,中国民营快递企业核心竞争力研究[D],上海交通大,2010.
[17]谷再秋,速递物流企业核心竞争力分析[J],物流工程与管理,2010.(2)
[18]陈晓云孙俊,浅析中国本土快递业的发展策略[J],商场现代化,2007,(1).
[19]王道平,杨永芳,中国国内快递市场的竞争分析[J],北京社会科学,2009,(2).
[20]郭芳段满珍刘颖姣,新形势下快递业发展思考[J],交通与运输,2010,(7).
[21]高晓红,提升民营快递企业竞争力的对策研究[J],商场现代化,2009,(2).
[22]邓小龙,国外快递用诚信保证安全[J],标准生活,2012(5)
[23]李刚,我国快递页发展趋势研究[J],物流工程与管理,2010(4)：5-8;
[24]唐静.快递企业价值链分析及应用[J]铁路采购与物流,2010(5)；
[25]郭臻垚,霍艳芳,从顺丰快递看我国中小物流企业的发展[J]价值工程,2011,30(25)
[26]许丹中国民营快递市场调研报告[J]现代商业2010(12)
[27]马胜军.中华人民共和国邮政法释义.法律出版杜.[M]2010.
[28]朴愚,顾卫俊.绩效管理体系的设计与实施[M].北京：电子工业出版社,2006.
[29]李谦,杨淑,晏敬东.我国快递物流业发展的对策研究[J]现代商业,2008.
[30]王之泰,徐勇,夏祖彬.焦虑与期待中的中国快递[J].中国储运网.2008(10)：40--45.
[31]晏敬东,石银萍,李谦.我国快递业发展的现状、问题与对策[J].中国科技信息,2008(18)：205-207.
[32]宋红超：联邦快递,递送使命[M].对外经济贸易大学出版社.
[33]杨育生：联邦快递：实现独有的价值定位[J]市场周刊 新物流,2007(10)34--57.
[34]辛兵海(译)联邦快递优先货运服务拓展至香港[J]-邮政研究2011,27(5)
[35]陈锦华,民营快递企业竞争力的影响因素研究[J]商情,2011(4)
[36]鲁渝华,顺丰：追逐联邦快递[J]中国中小企业,2011(10)
[37]陈乃醒.我国快递业发展途径.[J]行业物流,2006.12(2)：43---45
[38]廖涛.盘点中国快递业.[J]电子外贸,2005.12(3)：12-15
[39]程大为.快递业发展与邮政普遍服务.[J]经济研究参考,2006.96(34)：35,---37
[40]崔兴文.我国快递业服务绩效评价研究[D]2011.05
[41]陈文轩.快递企业员工素质及人才培养研究[D]2010.06
[42]郭淑芳.中国快递产业的竞争力研究[D]2009.3
[43]杨海荣,邮政概论[M]北京邮电大学出版社2005
[44]联邦快递官方网站,http://www.fedex.com/cn/
[45]联合包裹官网,http://www.ups.com/eontent/en/zh/index.jsx
[46]中外运敦豪官方网站,http://www.on.dhl.corn
[47]中外运天地官方网站,http://www.tnt.com/country/zh cn.Html
[48]中国邮政报官方网站,http://www.chinapostnews.corn.en/
[49]中邮物流有限公司官方网站,http://www.cnpl.en/
[50]中国邮政EMS官方网站,http://www.om$.corn.en/
[51]中华人民共和国邮政局官网,http://WWW..chinapost.gov.cn/