知识产权战略管理研究与应用
摘要
本文以战略管理理论为依据,以地方知识产权战略管理为研究对象,以泉州市为个例,综合运用案例研究、比较分析、理论与实证相结合等研究方法和SWOT等分析工具,从战略管理的视角分析泉州市知识产权发展的内外部环境,明晰泉州实施知识产权发展的优势、劣势、机会和威胁,提出泉州市知识产权战略规划方案的的制定必须从知识产权的“创造、运用、保护、管理、服务和文化”等六方面入手,以提高泉州民营企业的创新、创业氛围,同时,结合泉州经济社会发展形势变化,引入评价指标体系,着重加强战略实施调控与评估,以进一步发挥知识产权在泉州创新型城市和现代化建设中的重要作用,为泉州市加快转变发展方式、加快建设经济强市提供有力支撑。以期为各级地方政府特别是泉州市在制定和实施知识产权战略方面提供理论支持和实践参考;同时,以期对企业制定知识产权战略有一定的借鉴作用与帮助。
Be based on the theory of strategy management, taking the case of Quanzhou city, applying comprehensively the study method of case study, comparing analysis and integrating theory and practice, and also the analysis tool of SWOT, the strategy management of local intellectual property was studied in this thesis. From the perspective of strategy management, this thesis will analyze the internal and external environment of the development of intellectual property in Quanzhou city, distinguish between the advantage and disadvantage, between the opportunity and risk in the implementation of intellectual property in Quanzhou city, put forward the establishment of regulating proposal of intellectual property in Quanzhou city should be carried out from the aspect of“creation, appliance, protect, management, service and culture”to improve the creative and innovative atmosphere of local private enterprises in Quanzhou. In the meanwhile, to further play the role of intellectual property in the modernization building of innovative city in Quanzhou, to provide a strong support for the quickening of the transformation of developing mode of Quanzhou city and the quickening of economy development, it should bind with the changing situation of development of the economic society of Quanzhou, bring in the evaluation index system and emphasize the regulation and evaluation of the strategic implementation. This thesis is on the purpose of providing theory support and practice reference for the formulating and implementation of in the intellectual property strategy at different level of government especially for Quanzhou city, and meanwhile, to provide some reference and aid for the formulation of intellectual property strategy for enterprises.
Be based on the theory of strategy management, taking the case of Quanzhou city, applying comprehensively the study method of case study, comparing analysis and integrating theory and practice, and also the analysis tool of SWOT, the strategy management of local intellectual property was studied in this thesis. From the perspective of strategy management, this thesis will analyze the internal and external environment of the development of intellectual property in Quanzhou city, distinguish between the advantage and disadvantage, between the opportunity and risk in the implementation of intellectual property in Quanzhou city, put forward the establishment of regulating proposal of intellectual property in Quanzhou city should be carried out from the aspect of“creation, appliance, protect, management, service and culture”to improve the creative and innovative atmosphere of local private enterprises in Quanzhou. In the meanwhile, to further play the role of intellectual property in the modernization building of innovative city in Quanzhou, to provide a strong support for the quickening of the transformation of developing mode of Quanzhou city and the quickening of economy development, it should bind with the changing situation of development of the economic society of Quanzhou, bring in the evaluation index system and emphasize the regulation and evaluation of the strategic implementation. This thesis is on the purpose of providing theory support and practice reference for the formulating and implementation of in the intellectual property strategy at different level of government especially for Quanzhou city, and meanwhile, to provide some reference and aid for the formulation of intellectual property strategy for enterprises.
引文
[1]浙江省人民政府关于印发浙江省“十一五”知识产权发展规划纲要的通知[EB/OL].(2007-05-16) [2010-09-15]. http://www.zjpat.gov.cn/news/gg0706041.htm
[2]姜波.日本制定知识产权战略以谋划再度崛起[EB/OL].(2008-08-29) [2010-09-15]. http://opinion.hexun.com/2008-08-29/108462634.htmlarticleId=1722
[3]刘阳子.世界未来的竞争,就是知识产权的竞争[EB/OL].(2008-12-15) [2010-09-15]. http://www.sipo.gov.cn/sipo2008/ztzl/zxhd/ggkf/bdpl/hg/200812/t20081218_430592.html t20081218_430592.html
[4]冯晓青.企业知识产权战略[M].北京:知识产权出版社,2001.
[5]徐明华,包海波,等.知识产权强国之路——国际知识产权战略研究[M].北京:知识产权出版社,2003.
[6]中华人民共和国国务院.《国家知识产权战略纲要》[EB/OL].(2008-06-05) [2010-09-15]. http://www.gov.cn/zwgk/2008-06/10/content_1012269.htm
[7]梁晓亮.《国家知识产权战略纲要》实施两周年成效显著[EB/OL].(2010-06-04) [2010-09-15]. http://finance.qq.com/a/20100605/001006.htm
[8]上海市人民政府.上海知识产权战略纲要(2004年-2010年)[EB/OL].(2004-10-21) [2010-09-15]. http://www.lawtime.cn/info/zscq/difangzhengcefagui/2010110951844.html
[9]北京市知识产权局.北京知识产权发展和保护纲要(2004年-2008年)[EB/OL]. (2004-09-14) [2010-09-15]. http://www.bjipo.gov.cn/zcfg/zlgh/200812/t20081208_1660.html.
[10]刘春田.知识产权法[M].北京:中国人民大学出版社,2000.
[11]张玉敏.知识产权法教程[M].重庆:西南政法大学出版社,2001.
[12]上海辞书出版社.辞海[M].上海:上海辞书出版社,1999.
[13] [美]弗雷德.R.戴维.战略管理[M]. 8版.李克宁,译.经济科学出版社,2001.
[14]舒辉.企业战略管理[EB/OL]. (2010-08-01) [2010-09-15]. http://wenku.baidu.com/view/fa97be7916888 4868762d68a.html
[15] [英]约翰逊(Johnson,G.),斯科尔斯(Scholes,K.).战略管理[M].北京:人民邮电出版社,2004.
[16] [美]亨格(Hunger,J.D.),惠伦(Wheelen,T.L.).战略管理精要[M].北京:电子工业出版社,2004.
[17] [美]保罗.C.纳特,罗伯特.W.巴可夫.公共和第三部门组织的战略管理:领导手册[M].北京:中国人民大学出版社,2001.
[18]陈振明.公共部门战略管理[M].北京:中国人民大学出版社,2004.
[19]马先征,金志海,刘仁豪.知识产权战略研究[M].北京:知识产权出版社,2008.
[20]彭文胜,刘逸星.企业知识产权战略与实施方案制作指引[M].北京:法律出版社,2009.
[21]泉州市知识产权工作领导小组办公室,泉州市知识产权局. 2009年泉州知识产权发展与保护状况(白皮书)[EB/OL]. (2010-04-23) [2010-09-25]. http://www.qzkj.net/zf11_news.asp?id=1757
[22]周杏丽.泉州: 2009年生产总值突破3000亿大关[EB/OL]. (2010-01-13) [2010-09-25]. http://www.fjtv.net/news/folder84/2010/01/2010-01-1343411.html
[23]王惠兵.泉州民营企业发展初探[EB/OL]. (2009-04-20) [2010-09-25]. http://www.lawtime.cn/info/sh angbiao/sbnews/2009121033714.html
[24]国家创新体系建设战略研究组. 2008国家创新体系发展报告:国家创新体系研究[M].北京:知识产权出版社,2008.
[25]胡勇,贺兵.区域特色经济产业专利发展战略的S WO T分析[EB/OL]. (2009-12-15) [2010-09-25].http://www.zh09.com/lunwen/jjx/zgjj/200912/366124.html
[26]中共泉州市委.关于加快转变发展方式加快建设经济强市推动泉州跨跃发展的意见[EB/OL]. (2010-08-05) [2010-09-25].http://wenku.baidu.com/view/73914b7101f69e3143329492.html
[27]马维野.论文化和知识产权文化[M].北京:法律出版社,2006.
[28]广东省人民政府.广东省知识产权战略纲要(2007—2020年) [EB/OL]. (2007-11-06) [2010-09-25]. http://wenku.baidu.com/view/f0c06f4e852458fb770b5610.html
[29]江苏省人民政府.江苏省知识产权战略纲要[EB/OL]. (2009-01-05) [2010-09-25]. http://wenku.baidu.com/view/35a8dc67f5335a8102d2208c.html
[30]国家知识产权局.关于开展知识产权维权援助工作的指导意见[EB/OL]. (2007-11-07) [2010-09-25]. http://www.edu.cn/xin_wen_gong_gao_1114/20071113/t20071113_265061.shtml
[31]深圳市人民政府.深圳市国民经济和社会发展第十一个五年总体规划[EB/OL]. (2003-03-26) [2010-09-25]. http://wenku.baidu.com/view/4a8c40f3f90f76c661371a5f.html
[32]湖北省人民政府.湖北省知识产权战略纲要[EB/OL]. (2010-08-11) [2010-09-25]. http://www. xinh uanet.com/chinanews/2010-08/25/content_20711850.htm
[33]唐杰,周永涛.企业知识产权战略实施绩效评价研究[J].情报杂志:2009 ,28 (7).
[34]郭俊华,黄思嘉,吕守军.知识产权政策评估指标体系的构建及其应用研究[EB/OL]. (2009-06-06) [2010-09-25]. http://wenku.baidu.com/view/106f18f90242a8956bece446.html
[2]姜波.日本制定知识产权战略以谋划再度崛起[EB/OL].(2008-08-29) [2010-09-15]. http://opinion.hexun.com/2008-08-29/108462634.htmlarticleId=1722
[3]刘阳子.世界未来的竞争,就是知识产权的竞争[EB/OL].(2008-12-15) [2010-09-15]. http://www.sipo.gov.cn/sipo2008/ztzl/zxhd/ggkf/bdpl/hg/200812/t20081218_430592.html t20081218_430592.html
[4]冯晓青.企业知识产权战略[M].北京:知识产权出版社,2001.
[5]徐明华,包海波,等.知识产权强国之路——国际知识产权战略研究[M].北京:知识产权出版社,2003.
[6]中华人民共和国国务院.《国家知识产权战略纲要》[EB/OL].(2008-06-05) [2010-09-15]. http://www.gov.cn/zwgk/2008-06/10/content_1012269.htm
[7]梁晓亮.《国家知识产权战略纲要》实施两周年成效显著[EB/OL].(2010-06-04) [2010-09-15]. http://finance.qq.com/a/20100605/001006.htm
[8]上海市人民政府.上海知识产权战略纲要(2004年-2010年)[EB/OL].(2004-10-21) [2010-09-15]. http://www.lawtime.cn/info/zscq/difangzhengcefagui/2010110951844.html
[9]北京市知识产权局.北京知识产权发展和保护纲要(2004年-2008年)[EB/OL]. (2004-09-14) [2010-09-15]. http://www.bjipo.gov.cn/zcfg/zlgh/200812/t20081208_1660.html.
[10]刘春田.知识产权法[M].北京:中国人民大学出版社,2000.
[11]张玉敏.知识产权法教程[M].重庆:西南政法大学出版社,2001.
[12]上海辞书出版社.辞海[M].上海:上海辞书出版社,1999.
[13] [美]弗雷德.R.戴维.战略管理[M]. 8版.李克宁,译.经济科学出版社,2001.
[14]舒辉.企业战略管理[EB/OL]. (2010-08-01) [2010-09-15]. http://wenku.baidu.com/view/fa97be7916888 4868762d68a.html
[15] [英]约翰逊(Johnson,G.),斯科尔斯(Scholes,K.).战略管理[M].北京:人民邮电出版社,2004.
[16] [美]亨格(Hunger,J.D.),惠伦(Wheelen,T.L.).战略管理精要[M].北京:电子工业出版社,2004.
[17] [美]保罗.C.纳特,罗伯特.W.巴可夫.公共和第三部门组织的战略管理:领导手册[M].北京:中国人民大学出版社,2001.
[18]陈振明.公共部门战略管理[M].北京:中国人民大学出版社,2004.
[19]马先征,金志海,刘仁豪.知识产权战略研究[M].北京:知识产权出版社,2008.
[20]彭文胜,刘逸星.企业知识产权战略与实施方案制作指引[M].北京:法律出版社,2009.
[21]泉州市知识产权工作领导小组办公室,泉州市知识产权局. 2009年泉州知识产权发展与保护状况(白皮书)[EB/OL]. (2010-04-23) [2010-09-25]. http://www.qzkj.net/zf11_news.asp?id=1757
[22]周杏丽.泉州: 2009年生产总值突破3000亿大关[EB/OL]. (2010-01-13) [2010-09-25]. http://www.fjtv.net/news/folder84/2010/01/2010-01-1343411.html
[23]王惠兵.泉州民营企业发展初探[EB/OL]. (2009-04-20) [2010-09-25]. http://www.lawtime.cn/info/sh angbiao/sbnews/2009121033714.html
[24]国家创新体系建设战略研究组. 2008国家创新体系发展报告:国家创新体系研究[M].北京:知识产权出版社,2008.
[25]胡勇,贺兵.区域特色经济产业专利发展战略的S WO T分析[EB/OL]. (2009-12-15) [2010-09-25].http://www.zh09.com/lunwen/jjx/zgjj/200912/366124.html
[26]中共泉州市委.关于加快转变发展方式加快建设经济强市推动泉州跨跃发展的意见[EB/OL]. (2010-08-05) [2010-09-25].http://wenku.baidu.com/view/73914b7101f69e3143329492.html
[27]马维野.论文化和知识产权文化[M].北京:法律出版社,2006.
[28]广东省人民政府.广东省知识产权战略纲要(2007—2020年) [EB/OL]. (2007-11-06) [2010-09-25]. http://wenku.baidu.com/view/f0c06f4e852458fb770b5610.html
[29]江苏省人民政府.江苏省知识产权战略纲要[EB/OL]. (2009-01-05) [2010-09-25]. http://wenku.baidu.com/view/35a8dc67f5335a8102d2208c.html
[30]国家知识产权局.关于开展知识产权维权援助工作的指导意见[EB/OL]. (2007-11-07) [2010-09-25]. http://www.edu.cn/xin_wen_gong_gao_1114/20071113/t20071113_265061.shtml
[31]深圳市人民政府.深圳市国民经济和社会发展第十一个五年总体规划[EB/OL]. (2003-03-26) [2010-09-25]. http://wenku.baidu.com/view/4a8c40f3f90f76c661371a5f.html
[32]湖北省人民政府.湖北省知识产权战略纲要[EB/OL]. (2010-08-11) [2010-09-25]. http://www. xinh uanet.com/chinanews/2010-08/25/content_20711850.htm
[33]唐杰,周永涛.企业知识产权战略实施绩效评价研究[J].情报杂志:2009 ,28 (7).
[34]郭俊华,黄思嘉,吕守军.知识产权政策评估指标体系的构建及其应用研究[EB/OL]. (2009-06-06) [2010-09-25]. http://wenku.baidu.com/view/106f18f90242a8956bece446.html