中国联通企业发展战略研究
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摘要
中国联通面临着激烈的市场竞争，欲求生存和成功，必须从观念上作出根本转变。以数字化与信息化信息技术为标志的新科技革命，迅速扩大了人们获取和交换信息的机会，并从根本上改善了人们加工和运用信息的能力。科学技术的研究与开发为基础，信息通信技术处于中心地位，新型服务产业扮演着越来越重要的角色。
本文在研究了信息时代新型企业管理、新型企业组织等基础上，运用企业发展理论加以分析，从历史和全球角度系统分析了中国电信的发展现状，总结了经验和教训，对中国联通在中国电信分营重组中的未来前景作出预测，揭示出中国联通企业发展的重要意义。
首先，文章从内、外两个方面对企业发展作出探讨，对企业发展的时代特征进行详尽分析，并指出企业必须具备盈利能力，适应能力、竞争能力和创新能力。在第二章里介绍了发达国家及中国电信业发展状况，对电信业管理体制进行国际比较分析。第三章从总体上分析中国联通的发展现状、存在的问题和企业发展的有利条件。第四章深入分析和探讨了中国联通企业发展的各类环境。文章最后分析和研究了中国联通如何面对WTO、技术革新、体制变革，提出中国联通企业发展战略。总之，本文的研究工作有助于中国联通的企业改革和发展。
If China Unicorn that confronts the keen market competition wants to succeed, it must fundamentally change ideas. The new scientific and technological revolution, marked by digital and net-work information technology, quickly expands chances of catching and exchanging information, and radically imposes the ability of working and utilizing information. Then, scientific and technological study and development lays a foundation, information telecom technology become the center, while new services industry makes a increasingly important role.
Studying the new changes of enterprise management and structure that are brought by the new era, the paper systematically analyses the development situation of telecom industry from the angle of history and world, summarizes some experience and lessons, analyses China Unicorn with the theory of enterprise development, forecasts the future prospect of China Unicorn during telecom industry reorganization in China, and reveals the important meaning of its development.
Firstly, the paper internally and extrinsically introduces the theory of enterprises development, and details study of its new time characters, and dwells that enterprises must develop the abilities of competition, fitness, profit and innovation. Secondly, the paper analyses actuality of telecom industry of our country and the developed countries in detail, and compares and analyses the management system of telecom industry between our country and the developed countries. Thirdly chapter chiefly analyses the history of China Unicorn, brilliant achievement, problems and favorable factors of development. The Forth chapter analyses and pursues the whole circumstance of enterprise development of China Unicorn At last the paper studies and analyses how China Unicorn can keep steady development to meet WTO, technology revolution and system change, pointing out the development strategy of the development of China Unicorn. In a word, it is helpful for the reform and development of China Unicorn.
本文在研究了信息时代新型企业管理、新型企业组织等基础上，运用企业发展理论加以分析，从历史和全球角度系统分析了中国电信的发展现状，总结了经验和教训，对中国联通在中国电信分营重组中的未来前景作出预测，揭示出中国联通企业发展的重要意义。
首先，文章从内、外两个方面对企业发展作出探讨，对企业发展的时代特征进行详尽分析，并指出企业必须具备盈利能力，适应能力、竞争能力和创新能力。在第二章里介绍了发达国家及中国电信业发展状况，对电信业管理体制进行国际比较分析。第三章从总体上分析中国联通的发展现状、存在的问题和企业发展的有利条件。第四章深入分析和探讨了中国联通企业发展的各类环境。文章最后分析和研究了中国联通如何面对WTO、技术革新、体制变革，提出中国联通企业发展战略。总之，本文的研究工作有助于中国联通的企业改革和发展。
If China Unicorn that confronts the keen market competition wants to succeed, it must fundamentally change ideas. The new scientific and technological revolution, marked by digital and net-work information technology, quickly expands chances of catching and exchanging information, and radically imposes the ability of working and utilizing information. Then, scientific and technological study and development lays a foundation, information telecom technology become the center, while new services industry makes a increasingly important role.
Studying the new changes of enterprise management and structure that are brought by the new era, the paper systematically analyses the development situation of telecom industry from the angle of history and world, summarizes some experience and lessons, analyses China Unicorn with the theory of enterprise development, forecasts the future prospect of China Unicorn during telecom industry reorganization in China, and reveals the important meaning of its development.
Firstly, the paper internally and extrinsically introduces the theory of enterprises development, and details study of its new time characters, and dwells that enterprises must develop the abilities of competition, fitness, profit and innovation. Secondly, the paper analyses actuality of telecom industry of our country and the developed countries in detail, and compares and analyses the management system of telecom industry between our country and the developed countries. Thirdly chapter chiefly analyses the history of China Unicorn, brilliant achievement, problems and favorable factors of development. The Forth chapter analyses and pursues the whole circumstance of enterprise development of China Unicorn At last the paper studies and analyses how China Unicorn can keep steady development to meet WTO, technology revolution and system change, pointing out the development strategy of the development of China Unicorn. In a word, it is helpful for the reform and development of China Unicorn.
引文
[1] 杨培芳，网络协同经济学--第三只手的凸现，经济科学出版社，2000．8．
[2] 小詹姆斯·I·卡什，创建信息时代的组织，东北财经大学出版社，2000．10．
[3] 乔尔·布利克，协作型竞争，中国大百科全书出版社，1998．8．
[4] 比尔·盖茨，未来时速，北京大学出版社，1997．
[5] 严耕，终极市场——信息时代的来临，北京出版社，1999．
[6] 纪玉山，信息时代的崛起：经济学面临的新挑战，经济学动态，1998年第五期．
[7] 刘昭东，宋振峰，信息与信息化社会，科技文献出版社，1994．
[8] 严康敏，赖茂生，信息高速公路，山东教育出版社，1996．
[9] 赖茂生，陈建龙，信息世界的挑战——21 世纪的信息技术，科技文献出版社，1995．
[10] 萧琛，王直，反冷战时期美国新型失业潮分析，世界经济，1995年第8期．
[11] 萧琛，从信息本位制看东亚金融风暴：关于新型危机理论的思考，世界经济与政治，1998年第9期．
[12] 陶文杰，信息时代，中华工商联合出版社，1999．
[13] 杨来科，知识经济与经济全球化，广东旅游出版社，1999．
[14] 巴雷特，因特网的文化、政治和经济，河北大学出版社，1998．
[15] 钟朋荣．网络时代——重构中国经济．河南人民出版社，1999．
[16] 何玉长．走向前沿的知识经济学．广东旅游出版社，1999．
[17] 严耕．终极市场——信息时代的来临．北京出版社，1999．
[18] 美国信息研究所．知识经济——二十一世纪的信息本质．江西教育出版社，1999．
[19] 巴雷特．因特网的文化、政治和经济．河北大学出版社，1998．
[20] 期蒂芬·P·罗宾斯．管理学．中国人民大学出版社，1997．
[21] 萨缪尔森．经济学．华夏出版社，1999．
[22] 贾永喜．电信企业股份制改革的思路．邮电软科学研究动态，1997(8)．
[23] 杨培芳．信息产业改革方向的理性思考．通信市场研究，1998(3)．
[24] 王学庆．国外电信业引入竞争机制的经验．通讯世界，1998(10)．
[25] 国际电信联盟．世界电信发展报告，1994，1996／1997，1998，1999，2000．
[26] 吴基传．中国通信发展之路．新华出版社，1997．
[27] 廖荣华．发展的理论与实践．湖南师范大学出版社，1998．
[28] 王军．发展．中国发展出版社，1997．
[29] 王黎明．区域发展——基于人地关系地域系统的视角．中国经济出版社，1998．
[30] 吴家正，尤建新．发展导论．同济大学出版社，1998．
[31] 信息产业部办公厅．历史性跨越——中国电信事业五十年(1949—1999)．1999．
[32] 徐澄圻．电信增值业务．人民邮电出版社，1999．
[33] 余其炯．现代电信技术．人民邮电出版社，1999．
[34] J. Bailey. Internet economics, unpublished document. NASA. Octobober 1994.
[35] J. Bailey. Interconnection Agreements and Internet Economics . Journal of Electronic Publication. University of Michigan press, 1995.
[36] James Martin. Cybercorp-the new business revolution. New York. AMACOM, 1996.
[37] Ravi Kalakota. Andrew B. Whinston. Frontiers of Electronic Commerce Reading. Massachusetts: Addison-wesley Publishing Company, INC 1996.
[38] Nair. G. And Upadhay. G. Hello. private operators here. Business Standard (India), November 5. 1997.
[39] Rocks. S. Wire Straits. Tele. com, July 1997.
[40] Kelly. T. Universal Service: An instrument for regulatory capture? In USO in a Competitive Environment. Cambridge (UK): Analysys, 1995.
[41] Albery. B. What level of dialtone penetration constitutes 'universal service'? Telecommunications Policy, July 1995.
[42] Dordick. H. and Fife. M. Universal Service in post-divestiture USA. Telecommunications Policy, April 1991.
[43] William H. Gates, "The Road Ahead", New York, Warner Books, Inc, 1995
[44] William H. Gates, "Business at The Speed of Thought", New York, Warner Books, Inc, 1999
[45] James Martin, "Cybercorp-the new business revolution," New York, AMACOM, 1996
[46] L. McKnight, and J. Bailey, ed, "Internet economics" Journal of Electronic Publication, University of Michigan Press, 1995
[47] H.W. Braun, K. Claffy, and G. Polyzos, "A Framework for Floe-Based Accounting on the Internet", Proceedings of SICON, 96
[48] J. Bailey, "Interconnection Agreements and Internet Economics", Journal of Electronic Publication, University of Michigan press, 1995
[49] J. Bailey, " Internet economics", unpublished document, NASA, Octoboberl994
[50] Kelly, T. Universal Service: An Instrument for Regulatory Capture? In USO in a Competitive Environment. Cambridge (UK): Analysis. 1995．
[51] Williamson, O. E. The Economic Institutions of Capitalism. Free Press, New York.1985．
[52] A. M. Freeman, III. The Measurement of Environmental and Resources Values. Resources for the Future, 1993．
[53] Lele, S. M., S. M. Sustainable Development: a Critical Review. World Development, 19:606-621, 1991．
[54] Pomfret, R. Diverse Paths of Economic Development. Harvester Wheatseat, New York, 1992．
[55] Wellenius, B. Extending Telecommunications Service to Rural Areas-The Chilean Experience: Awarding Subsidies though Competitive Bidding. Public Policy for the Private Sector. December 1998．
[56] Blackman, C. Universal Service: Obligation or Opportunity? Telecom-Munications Policy. April 1995．
[2] 小詹姆斯·I·卡什，创建信息时代的组织，东北财经大学出版社，2000．10．
[3] 乔尔·布利克，协作型竞争，中国大百科全书出版社，1998．8．
[4] 比尔·盖茨，未来时速，北京大学出版社，1997．
[5] 严耕，终极市场——信息时代的来临，北京出版社，1999．
[6] 纪玉山，信息时代的崛起：经济学面临的新挑战，经济学动态，1998年第五期．
[7] 刘昭东，宋振峰，信息与信息化社会，科技文献出版社，1994．
[8] 严康敏，赖茂生，信息高速公路，山东教育出版社，1996．
[9] 赖茂生，陈建龙，信息世界的挑战——21 世纪的信息技术，科技文献出版社，1995．
[10] 萧琛，王直，反冷战时期美国新型失业潮分析，世界经济，1995年第8期．
[11] 萧琛，从信息本位制看东亚金融风暴：关于新型危机理论的思考，世界经济与政治，1998年第9期．
[12] 陶文杰，信息时代，中华工商联合出版社，1999．
[13] 杨来科，知识经济与经济全球化，广东旅游出版社，1999．
[14] 巴雷特，因特网的文化、政治和经济，河北大学出版社，1998．
[15] 钟朋荣．网络时代——重构中国经济．河南人民出版社，1999．
[16] 何玉长．走向前沿的知识经济学．广东旅游出版社，1999．
[17] 严耕．终极市场——信息时代的来临．北京出版社，1999．
[18] 美国信息研究所．知识经济——二十一世纪的信息本质．江西教育出版社，1999．
[19] 巴雷特．因特网的文化、政治和经济．河北大学出版社，1998．
[20] 期蒂芬·P·罗宾斯．管理学．中国人民大学出版社，1997．
[21] 萨缪尔森．经济学．华夏出版社，1999．
[22] 贾永喜．电信企业股份制改革的思路．邮电软科学研究动态，1997(8)．
[23] 杨培芳．信息产业改革方向的理性思考．通信市场研究，1998(3)．
[24] 王学庆．国外电信业引入竞争机制的经验．通讯世界，1998(10)．
[25] 国际电信联盟．世界电信发展报告，1994，1996／1997，1998，1999，2000．
[26] 吴基传．中国通信发展之路．新华出版社，1997．
[27] 廖荣华．发展的理论与实践．湖南师范大学出版社，1998．
[28] 王军．发展．中国发展出版社，1997．
[29] 王黎明．区域发展——基于人地关系地域系统的视角．中国经济出版社，1998．
[30] 吴家正，尤建新．发展导论．同济大学出版社，1998．
[31] 信息产业部办公厅．历史性跨越——中国电信事业五十年(1949—1999)．1999．
[32] 徐澄圻．电信增值业务．人民邮电出版社，1999．
[33] 余其炯．现代电信技术．人民邮电出版社，1999．
[34] J. Bailey. Internet economics, unpublished document. NASA. Octobober 1994.
[35] J. Bailey. Interconnection Agreements and Internet Economics . Journal of Electronic Publication. University of Michigan press, 1995.
[36] James Martin. Cybercorp-the new business revolution. New York. AMACOM, 1996.
[37] Ravi Kalakota. Andrew B. Whinston. Frontiers of Electronic Commerce Reading. Massachusetts: Addison-wesley Publishing Company, INC 1996.
[38] Nair. G. And Upadhay. G. Hello. private operators here. Business Standard (India), November 5. 1997.
[39] Rocks. S. Wire Straits. Tele. com, July 1997.
[40] Kelly. T. Universal Service: An instrument for regulatory capture? In USO in a Competitive Environment. Cambridge (UK): Analysys, 1995.
[41] Albery. B. What level of dialtone penetration constitutes 'universal service'? Telecommunications Policy, July 1995.
[42] Dordick. H. and Fife. M. Universal Service in post-divestiture USA. Telecommunications Policy, April 1991.
[43] William H. Gates, "The Road Ahead", New York, Warner Books, Inc, 1995
[44] William H. Gates, "Business at The Speed of Thought", New York, Warner Books, Inc, 1999
[45] James Martin, "Cybercorp-the new business revolution," New York, AMACOM, 1996
[46] L. McKnight, and J. Bailey, ed, "Internet economics" Journal of Electronic Publication, University of Michigan Press, 1995
[47] H.W. Braun, K. Claffy, and G. Polyzos, "A Framework for Floe-Based Accounting on the Internet", Proceedings of SICON, 96
[48] J. Bailey, "Interconnection Agreements and Internet Economics", Journal of Electronic Publication, University of Michigan press, 1995
[49] J. Bailey, " Internet economics", unpublished document, NASA, Octoboberl994
[50] Kelly, T. Universal Service: An Instrument for Regulatory Capture? In USO in a Competitive Environment. Cambridge (UK): Analysis. 1995．
[51] Williamson, O. E. The Economic Institutions of Capitalism. Free Press, New York.1985．
[52] A. M. Freeman, III. The Measurement of Environmental and Resources Values. Resources for the Future, 1993．
[53] Lele, S. M., S. M. Sustainable Development: a Critical Review. World Development, 19:606-621, 1991．
[54] Pomfret, R. Diverse Paths of Economic Development. Harvester Wheatseat, New York, 1992．
[55] Wellenius, B. Extending Telecommunications Service to Rural Areas-The Chilean Experience: Awarding Subsidies though Competitive Bidding. Public Policy for the Private Sector. December 1998．
[56] Blackman, C. Universal Service: Obligation or Opportunity? Telecom-Munications Policy. April 1995．