基于融通仓的订货策略研究
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摘要
在当下的市场经济环境下,中小企业在我国国民经济中发挥的作用日益增大,中小企业由于不动产规模小、抗风险能力低等问题很难获得银行足够的贷款,资金约束/预算不足是很多企业在采购决策时经常碰到的问题,融资成为其发展的首要瓶颈。融通仓联结了银行、第三方物流企业与贷款企业三方的利益,将资金流、信息流、物流有效地整合起来,为贷款难的中小企业开辟了新的融资渠道,实现“三方共赢”。研究了企业在采购决策时遇到初始资金不足而开展融通仓业务进行融资订货的问题。
     首先,介绍了融通仓的基本概念、融通仓系统主体与功能、融通仓基本运作模式以及无初始资金约束条件下风险中性型与损失厌恶型决策者的订货策略。
     其次,对融通仓两种基本的运作模式即仓单质押模式和保兑仓模式下的订货策略分别进行研究,并将决策者的偏好引入订货模型中,分析了两种融资模式下风险中性型决策者与损失厌恶型决策者的订货策略,建立并求解出相应模型,并对模型进行分析。
     最后,结合实例进行深入分析并得出结论:分销商采用保兑仓模式进行融资订货的最优订货量大于采用仓单质押模式的最优订货量,可以获得更大的期望利润,而仓单质押模式操作上更加简便,具有更加广阔的适用性。仓单质押模式与保兑仓模式下风险中性型决策者的最优订货量随商品缺货损失、商品处理价、商品回购价、商品零售价的增加而增加,随商品批发价的增加而减少。损失厌恶型分销商的最优订货量在不同的情况下分别随损失厌恶系数的增加而增加、增加而减少或者不变。损失厌恶型分销商的最优订货量随着商品处理价、回购价与缺货损失的增加而增加,损失厌恶型分销商的最优订货量随零售价的增加先增加然后减少,随批发价的增加先增加然后减少。
In market economic environment at present, small and medium-sized enterprises are playing more and more important role in the development of national economy. The small-scale real estate and low ability to obtain bank loans make it difficult to obtain bank loans, then finance became the primary bottleneck of enterprises development. Financing Warehouse links the tripartite interests of bank, the third party logistics enterprise and loan Enterprise, effectively integrating the capital flow, information flow and logistical flow, opened up a new financing channel for small and medium-sized enterprises, realizing tripartite win. Capital constraints and budget shortfalls the problems that are often met in purchasing decisions, open financing warehouse can effectively solve this problem for small and medium-sized enterprises. Study ordering policy that small and medium-sized enterprises develop financing warehouse to solve lack of initial capital.
     Firstly, introduced the basic concepts, the main function, operational procedures and basic operation mode of financing warehouse, and ordering policy of risk neutral and loss averse maker when lacking of initial capital.
     Secondly, study ordering policy under two basic financing operation mode of financing warehouse namely Warehouse Receipts Pledge and Confirmed warehouse mode. And introduce the decision maker's preference into order model. Analyze ordering policy of risk neutral and loss averse decision maker under two kinds of financing mode. Establish and solve the corresponding model, and analyze the model.
     Finally, Analyze examples and draw the conclusion:The optimal order quantity with confirmed warehouse model for financing order are greater than Warehouse Receipts Pledge. The distributor can obtain more expected profit. While the Warehouse Receipts Pledge mode is simpler and more convenient, which have wider applicability. The optimal order quantities of risk neutral decision-makers increases with the increase of commodity stock loss、 Reduced Price、 Repurchase Price、 Retail Price. decrease with the increase of commodity Whole Price under Warehouse Receipts Pledge and Confirmed warehouse. The optimal order quantities of loss aversion distributors increases with the increase of loss aversion coefficient、 decrease with the increase of loss aversion coefficient or remain unchanged in different circumstances. The optimal order quantities of loss aversion distributors increases with the increase of commodity Reduced Price、 Repurchase Price、 stock loss. Optimal order quantities of loss aversion distributors increase as the increase of Retail Price initially and then decreases. Optimal order quantities increase as the Whole Price of Retail Price initially and then decrease.
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