How to Raise Voluntary Giving for Nonprofit Sports Clubs: An Analysis of Factors Influencing Donations
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  • 作者:Svenja Feiler ; Pamela Wicker…
  • 关键词:Nonprofit finance ; Income sources ; Nonprofit sports organizations
  • 刊名:Voluntas: International Journal of Voluntary and Nonprofit Organizations
  • 出版年:2015
  • 出版时间:August 2015
  • 年:2015
  • 卷:26
  • 期:4
  • 页码:1219-1239
  • 全文大小:510 KB
  • 参考文献:Allison, M. (2001). Sports clubs in Scotland. Edinburgh: SportScotland.
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  • 作者单位:Svenja Feiler (1)
    Pamela Wicker (1)
    Christoph Breuer (1)

    1. Institute of Sport Economics and Sport Management, German Sport University Cologne, Am Sportpark Muengersdorf 6, 50933, Cologne, Germany
  • 刊物类别:Humanities, Social Sciences and Law
  • 刊物主题:Social Sciences
    Social Sciences
  • 出版者:Springer Netherlands
  • ISSN:1573-7888
文摘
Nonprofit sports clubs generate revenue from a variety of sources. One of the main income categories is donations. Previous research only analyzed the amount of money generated through donations, but not the influencing factors. The purpose of this study is?to investigate determinants of donations for nonprofit sports clubs. The study is based on the public goods theory (Weisbrod in “The economics of nonprofit institutions.-“Studies in structure and policy.-Oxford University Press, New York, pp 21-4, 1986) and the contract failure theory (Hansmann in Yale Law J 89(5):835-02, 1980) and makes use of an unbalanced panel data set from a nationwide online survey of nonprofit sports clubs in Germany (n?=?41,343). The results show that particularly the provision of elite sport and the promotion of young talents positively influence the reception of donations. Moreover, sports clubs caring for social aspects, companionship, and conviviality as core values are able to generate higher revenues from donations. The same applies to clubs employing paid staff. Contrary, a commercial orientation was found to have a negative effect.
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