North American Magazine Coverage of Skin Cancer and Recreational Tanning Before and After the WHO/IARC 2009 Classification of Indoor Tanning Devices as Carcinogenic

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• 作者：Jennifer E. McWhirter ; Laurie Hoffman-Goetz
• 关键词：Skin cancer ; Melanoma ; Indoor tanning ; Tanning beds ; Mass media ; Health communication ; Visual images
• 刊名：Journal of Cancer Education
• 出版年：2015
• 出版时间：September 2015
• 年：2015
• 卷：30
• 期：3
• 页码：477-481
• 全文大小：118 KB
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• 作者单位：Jennifer E. McWhirter (1)
  Laurie Hoffman-Goetz (1)
  
  1. School of Public Health and Health Systems, University of Waterloo, 200 University Ave W, Waterloo, ON, N2L 3G1, Canada
  
• 刊物主题：Cancer Research; Pharmacology/Toxicology;
• 出版者：Springer US
• ISSN：1543-0154

文摘

The mass media is an influential source of skin cancer information for the public. In 2009, the World Health Organization’s International Agency for Research on Cancer classified UV radiation from tanning devices as carcinogenic. Our objective was to determine if media coverage of skin cancer and recreational tanning increased in volume or changed in nature after this classification. We conducted a directed content analysis on 29 North American popular magazines (2007-012) to investigate the overall volume of articles on skin cancer and recreational tanning and, more specifically, the presence of skin cancer risk factors, UV behaviors, and early detection information in article text (n--10) and images (n--14). The volume of coverage on skin cancer and recreational tanning did not increase significantly after the 2009 classification of tanning beds as carcinogenic. Key-related messages, including that UV exposure is a risk factor for skin cancer and that indoor tanning should be avoided, were not reported more frequently after the classification, but the promotion of the tanned look as attractive was conveyed more often in images afterwards (p-lt;-01). Content promoting high-SPF sunscreen use increased after the classification (p-lt;-01), but there were no significant positive changes in the frequency of coverage of skin cancer risk factors, other UV behaviors, or early detection information over time. The classification of indoor tanning beds as carcinogenic had no significant impact on the volume or nature of skin cancer and recreational tanning coverage in magazines. Keywords Skin cancer Melanoma Indoor tanning Tanning beds Mass media Health communication Visual images