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Elsevier电子期刊(3)
在“
Elsevier电子期刊
”中,
命中:
3
条,耗时:0.117945 秒
在所有数据库中总计命中:
3
条
1.
Co-creating stakeholder and brand identities: Introduction to the special section
作者:
Sylvia von Wallpach
a
;
svw.marktg@cbs.dk"
class
="auth_
mail
"
title
="E-
mail
the
corresponding
author
;
Benjamin Voyer
b
;
c
;
bvoyer@escpeurope.eu"
class
="auth_
mail
"
title
="E-
mail
the
corresponding
author
;
Minas
Kastanakis
b
;
m
kastanakis
@escpeurope.eu"
class
="auth_
mail
"
title
="E-
mail
the
corresponding
author
;
Hans Mü
;
hlbacher
d
;
hmuhlbacher@inseec.com"
class
="auth_
mail
"
title
="E-
mail
the
corresponding
author
关键词:
Reciprocal co-creation
;
Stakeholder identity
;
Brand identity
;
Process oriented perspective
;
Interactive identity development
刊名:Journal of Business Research
出版年:2017
2.
The importance of developing a multi-epistemological framework for studying co-creation research: A reply to Csaba
作者:
Benjamin G. Voyer
;
bvoyer@escpeurope.eu"
class
="auth_
mail
"
title
="E-
mail
the
corresponding
author
;
Minas
N.
Kastanakis
m
kastanakis
@escpeurope.eu"
class
="auth_
mail
"
title
="E-
mail
the
corresponding
author
关键词:
Co-creation
;
Constructivism
;
Individualism
;
Positivism
刊名:Journal of Business Research
出版年:2017
3.
Co-creating stakeholder and brand identities: A cross-cultural consumer perspective
作者:
Benjamin G. Voyer
a
;
b
;
bvoyer@escpeurope.eu"
class
="auth_
mail
"
title
="E-
mail
the
corresponding
author
;
Minas
N.
Kastanakis
a
;
m
kastanakis
@escpeurope.eu"
class
="auth_
mail
"
title
="E-
mail
the
corresponding
author
;
Ann Kristin Rhode
c
;
d
关键词:
Cross-cultural
;
Reciprocal co-creation
;
Stakeholder identity
;
Consumer identity
;
Brand identity
刊名:Journal of Business Research
出版年:2017
1
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作者(3)
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2017年(3)
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