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CNKI期刊论文0611(34)
在“
Elsevier电子期刊
”中,
命中:
731
条,耗时:0.0480085 秒
在所有数据库中总计命中:
21,250
条
1.
Activating stereotypes with
brand
image
ry: The role of viewer political identity
作者:
Justin W. Angle
a
;
justin.angle@business.umt.edu
;
Sokiente W. Dagogo-Jack
b
;
sdagogo@uw.edu
;
Mark R. Forehand
b
;
forehand@uw.edu
;
Andrew W. Perkins
c
;
a.perkins@wsu.edu
关键词:
Ethnic
brand
image
ry
;
Implicit social cognition
;
Stereotypes
;
Political identity
刊名:Journal of Consumer Psychology
出版年:2017
2.
Creation of consumer loyalty and trust in the retailer through store
brand
s: The moderating effect of choice of store
brand
name
作者:
Natalia Rubio
natalia.rubio@uam.es
;
Nieves Villaseñ
;
or
;
nieves.villasenor@uam.es
;
Marí
;
a Jesú
;
s Yagü
;
e
maria.yague@uam.es
关键词:
Store
brand
name
;
Loyalty to the store
brand
;
Loyalty to the retailer
;
Trust in the retailer
;
Moderating effect
刊名:Journal of Retailing and Consumer Services
出版年:2017
3.
The effect of embarrassment on preferences for
brand
conspicuousness: The roles of self-esteem and self-
brand
connection
作者:
Xiaobing Song
a
;
songxb@dlut.edu.cn
;
Feifei Huang
b
;
feifeihuang@baf.cuhk.edu.hk
;
Xiuping Li
c
;
bizlx@nus.edu.sg
关键词:
Embarrassment
;
Brand
ed products
;
Self-esteem
;
Self-
brand
connection
刊名:Journal of Consumer Psychology
出版年:2017
4.
Flag up! - Flagship products as important drivers of perceived
brand
innovativeness
作者:
Marco Hubert
a
;
marco.hubert@northumbria.ac.uk
;
Arnd Florack
b
;
arnd.florack@univie.ac.at
;
Rafael Gattringer
b
;
Tim Eberhardt
c
;
t.eberhardt@muenster-research.de
;
Ellen Enkel
d
;
ellen.enkel@zu.de
;
Peter Kenning
e
;
Peter.Kenning@uni-duesseldorf.de
关键词:
Perceived
brand
innovativeness
;
Flagship product
;
Brand
image
;
Typicality
;
Innovation management
;
Brand
management
刊名:Journal of Business Research
出版年:2017
5.
Health-related elements in green space
brand
ing in Hong Kong
作者:
Chung-Shing Chan
ccs_johnson@cuhk.edu.hk
Author Vitae
关键词:
City
brand
ing
;
Green
brand
;
Green city
;
Green spaces
;
Public health
刊名:Urban Forestry & Urban Greening
出版年:2017
6.
Product attributes and preference for foreign
brand
s among Vietnamese consumers
作者:
Jaeha Lee
;
jaeha.lee@ndsu.edu
;
Minhthu Jill Nguyen
jill.nguyen.1201@gmail.com
关键词:
Vietnam
;
Foreign
brand
;
Product attributes
;
Fashion purchase
;
Emerging market
刊名:Journal of Retailing and Consumer Services
出版年:2017
7.
Status seeking and perceived similarity: A consideration of homophily in the social servicescape
作者:
Lydia Hanks
a
;
lhanks@business.fsu.edu
;
Nathan Line
a
;
nline@business.fsu.edu
;
Wan Yang
b
;
wanyang@cpp.edu
关键词:
Social servicescape
;
Need for status
;
Self-
image
;
Self-
brand
congruence
;
Restaurant behavior
刊名:International Journal of Hospitality Management
出版年:2017
8.
Physiological responses to trypophobic
image
s and further scale validity of the trypophobia questionnaire
作者:
R. Nathan Pipitone
;
npipitone@adams.edu
;
Brand
on Gallegos
;
Danielle Walters
关键词:
Anxiety
;
Fear
;
Human physiology
;
Trypophobia
刊名:Personality and Individual Differences
出版年:2017
9.
Reciprocal transfer of
brand
identity and
image
associations arising from higher education
brand
extensions
作者:
Ruizhi Yuan
a
;
Ruizhi.Yuan@xjtlu.edu.cn" class="auth_mail" title="E-mail the corresponding author
;
Martin J. Liu
b
;
Martin.Liu@nottingham.edu.cn" class="auth_mail" title="E-mail the corresponding author
;
Jun Luo
b
;
Maria.Luo@nottingham.edu.cn" class="auth_mail" title="E-mail the corresponding author
;
Dorothy A. Yen
c
;
Dorothy.Yen@brunel.ac.uk" class="auth_mail" title="E-mail the corresponding author
关键词:
Brand
identity
;
Brand
image
;
Reciprocal effect
;
Higher education
;
Brand
extension
;
Legitimacy
刊名:Journal of Business Research
出版年:2016
10.
Textual paralanguage and its implications for marketing communications
作者:
Andrea Webb Luangrath
a
;
awluangrath@gmail.com
;
Joann Peck
b
;
joann.peck@wisc.edu
;
Victor A. Barger
c
;
bargerv@uww.edu
关键词:
Nonverbal communication
;
Paralanguage
;
Brand
communications
;
Linguistics
;
Emoji
;
Social media
刊名:Journal of Consumer Psychology
出版年:2017
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