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内部出版物
在“
Elsevier电子期刊
”中,
命中:
27
条,耗时:小于0.01 秒
1.
Consumer willingness to pay across retail channels
作者:
Patrali Chatterjee
;
chatterjeep@mail.montclair.edu
;
Archana Kumar
kumara@mail.montclair.edu
关键词:
Omnichannel
;
Information signal
;
Pure-play online retailer
;
Willingness-to-pay
;
Showrooming
刊名:Journal of Retailing and Consumer Services
出版年:2017
2.
Digital music consumption on the Internet: Evidence from
clickstream
data
作者:
Luis Aguiar
;
luis.aguiar@ec.europa.eu" class="auth_mail" title="E-mail the corresponding author
;
Bertin Martens
bertin.martens@ec.europa.eu" class="auth_mail" title="E-mail the corresponding author
关键词:
Digital music
;
Copyright
;
Downloading
;
Streaming
刊名:Information Economics and Policy
出版年:2016
3.
Estimating product-choice probabilities from recency and frequency of page views
作者:
Jiro Iwanaga
a
;
Naoki Nishimura
b
;
Noriyoshi Sukegawa
;
c
;
sukegawa@ise.chuo-u.ac.jp" class="auth_mail" title="E-mail the corresponding author
;
yy.n.s.goo@gmail.com" class="auth_mail" title="E-mail the corresponding author
;
Yuichi Takano
d
关键词:
Product choice
;
E-commerce
;
Clickstream
data
;
Optimization
;
Recency
;
Frequency
;
Page view
刊名:Knowledge-Based Systems
出版年:2016
4.
Helping Firms Reduce Complexity in Multichannel Online Data: A New Taxonomy-Based Approach for Customer Journeys
作者:
Eva Anderl
a
;
eva.anderl@uni-passau.de" class="auth_mail" title="E-mail the corresponding author
;
Jan Hendrik Schumann
a
;
jan.schumann@uni-passau.de" class="auth_mail" title="E-mail the corresponding author
;
Werner Kunz
b
;
werner.kunz@umb.edu" class="auth_mail" title="E-mail the corresponding author
关键词:
Multichannel
;
Customer journey
;
Online marketing
;
Purchase decision process
;
Clickstream
刊名:Journal of Retailing
出版年:2016
5.
Mapping the customer journey: Lessons learned from graph-based online attribution modeling
作者:
Eva Anderl
a
;
eva.anderl@uni-passau.de" class="auth_mail" title="E-mail the corresponding author
;
Ingo Becker
b
;
ibecker@student.ethz.ch" class="auth_mail" title="E-mail the corresponding author
;
Florian von Wangenheim
b
;
fwangenheim@ethz.ch" class="auth_mail" title="E-mail the corresponding author
;
Jan Hendrik Schumann
a
;
jan.schumann@uni-passau.de" class="auth_mail" title="E-mail the corresponding author
关键词:
Online advertising
;
Attribution
;
Marketing models
;
Markov models
;
Multichannel
刊名:International Journal of Research in Marketing
出版年:2016
6.
An architecture for a focused trend parallel Web crawler with the application of
clickstream
analysis
作者:
Fatemeh Ahmadi-Abkenari
;
;
pkhoshnoud@yahoo.com
;
Ali Selamat
;
;
;
aselamat@utm.my
关键词:
Clickstream
analysis
;
Focused crawlers
;
Parallel crawlers
;
Web data management
;
Web page importance metrics
刊名:Information Sciences
出版年:2012
7.
Determining the performance of website-based relationship marketing
作者:
Kerstin Sch?fer
;
Tyge-F. Kummer
关键词:
Website performance evaluation
;
Relationship marketing
;
Clickstream
data
;
Online consumer behavior
刊名:Expert Systems with Applications
出版年:2013
8.
Goal attainment on long tail web sites: An information foraging approach
作者:
J.A. McCart
;
jmccart@usf.edu
Author Vitae
;
B. Padmanabhan
bp@usf.edu
Author Vitae
;
D.J. Berndt
dberndt@usf.edu
Author Vitae
关键词:
Information Foraging Theory
;
Long tail
;
Data mining
;
Clickstream
analysis
刊名:Decision Support Systems
出版年:2013
9.
Understanding users鈥?behavior with software operation data mining
作者:
Stella Pachidi
;
Marco Spruit
;
Inge van de Weerd
关键词:
Software usage
;
User behavior
;
Software operation knowledge
;
Software analytics
;
Log data
;
Data mining
刊名:Computers in Human Behavior
出版年:January, 2014
10.
Characterizing user navigation and interactions in online social networks
作者:
Fabrí
;
cio Benevenuto
a
;
fabricio@dcc.ufmg.br
;
Tiago Rodrigues
b
;
Meeyoung Cha
c
;
Virgí
;
lio Almeida
b
关键词:
Online social networks
;
User behavior
;
Session
;
Clickstream
;
Social network aggregator
;
Browsing
刊名:Information Sciences
出版年:2012
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