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知网期刊论文(8615)
在“
SpringerLink电子期刊
”中,
命中:
392
条,耗时:小于0.01 秒
在所有数据库中总计命中:
15,408
条
1.
The influence of
marketing
on the sports betting attitudes and consumption behaviours of young men: implications for harm reduction and prevention strategies
作者:
Emily G. Deans
;
Samantha L. Thomas
;
Jeffrey Derevensky…
关键词:
Marketing
;
Young men
;
Sports
;
Normalisation
;
Betting
;
Harm reduction
刊名:Harm Reduction Journal
出版年:2017
2.
Efficient influence maximization under TSCM: a suitable diffusion model in
online
social networks
作者:
Yadong Qin
;
Jun Ma
;
Shuai Gao
关键词:
Social networks
;
Influence maximization
;
Three degrees of influence
;
Diffusion models
刊名:Soft Computing
出版年:2017
3.
Does relationship
marketing
matter in
online
retailing? A meta-analytic approach
作者:
Varsha Verma
;
Dheeraj Sharma
;
Jagdish Sheth
关键词:
Relationship
marketing
;
Customer relationship management
;
Loyalty
;
Online
retailing
刊名:Journal of the Academy of
Marketing
Science
出版年:2016
4.
Who are the spoilers in social media
marketing
? Incremental learning of latent semantics for social spam detection
作者:
Long Song
;
Raymond Yiu Keung Lau
;
Ron Chi-Wai Kwok…
关键词:
Social spam
;
Spam detection
;
Topic modeling
;
Incremental learning
;
Machine learning
;
Big data
刊名:Electronic Commerce Research
出版年:2017
5.
An illustration of multiple-stakeholder perspective using a survey across Australia, China and Japan
作者:
Necmi Kemal Avkiran
关键词:
Multiple stakeholders
;
Ranking
;
Data envelopment analysis
;
Regulation
;
Marketing
;
Banking
刊名:Annals of Operations Research
出版年:2017
6.
Sentiment community detection: exploring sentiments and relationships in social networks
作者:
Dong Wang
;
Jiexun Li
;
Kaiquan Xu
;
Yizhen Wu
关键词:
Social network analysis
;
Sentiment analysis
;
Opinion mining
;
Community discovery
刊名:Electronic Commerce Research
出版年:2017
7.
Towards the Tradeoff Between
Online
Marketing
Resources Exploitation and the User Experience with the Use of Eye Tracking
关键词:
User experience
;
Online
marketing
;
Marketing
exploitation
;
Eye tracking
;
HCI
刊名:Lecture Notes in Computer Science
出版年:2016
8.
Factors influencing consumers’ purchase intention of green sportswear
作者:
Changhyun Nam
;
Huanjiao Dong
;
Young-A Lee
关键词:
Green sportswear
;
Expectation
;
Perception
;
Purchase intention
;
Sustainability
刊名:Fashion and Textiles
出版年:2017
9.
Dynamic MCDA Approach to Multilevel Decision Support in
Online
Environment
关键词:
Online
marketing
;
Intrusiveness
;
Decision support
;
MCDA methods
刊名:Lecture Notes in Computer Science
出版年:2016
10.
Time-Critical Viral
Marketing
Strategy with the Competition on
Online
Social Networks
关键词:
Influence maximization
;
Viral
marketing
;
Leakage information
刊名:Lecture Notes in Computer Science
出版年:2016
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