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常用资源
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内部出版物
CNKI学位论文(114)
知网期刊论文(31)
在“
SpringerLink电子期刊
”中,
命中:
5
条,耗时:0.024957 秒
在所有数据库中总计命中:
145
条
1.
Distortion of
price
discount perceptions through the left-digit effect
作者:
Chien-Huang Lin
;
Jyh-Wen Wang
关键词:
Left
;
digit effect
;
Nine
;
ending
price
;
Price
endings
;
Weber–Fechner law
;
Number of digits
刊名:Marketing Letters
出版年:2017
2.
The odd-ending
price
justification effect: the influence of
price
-
endings
on hedonic and utilitarian consumption
作者:
Jungsil Choi (1)
Yexin Jessica Li (2)
Priyamvadha Rangan (2)
Promothesh Chatterjee (2)
Surendra N. Singh (2)
关键词:
Odd
;
ending pricing
;
Motivation
;
Hedonic consumption
;
Justification effect
刊名:Journal of the Academy of Marketing Science
出版年:2014
3.
The politics of digits: evidence of odd taxation
作者:
Asmus Leth Olsen (1)
关键词:
Tax policy
;
Cognitive biases
;
Policy digits
;
Incumbent behavior
刊名:Public Choice
出版年:2013
4.
Effects of $9
Price
Endings
on Retail Sales: Evidence from Field Experiments
作者:
Anderson
;
Eric T.
;
Simester
;
Duncan I.
关键词:
price
ending
;
odd
;
pricing
;
pricing
;
catalogs
刊名:Quantitative Marketing and Economics
出版年:2003
5.
Relative
Price
Level of 99-Ending Prices: Image Versus Reality
作者:
Robert M. Schindler
关键词:
price
endings
;
retail pricing
;
misleading marketing practices
刊名:Marketing Letters
出版年:2001
1
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